Responsibilities

• Sources information and shapes it into multiple formats, including text, social, video, and audio, to effectively engage audiences, especially Farsi-speaking communities.
• Drives content creation strategies to grow audiences across digital platforms.
• Analyzes audience metrics and leverages data to shape content strategies.
• Collaborates across teams to deliver content that supports audience engagement goals.
• Experiments with emerging platforms and technologies to optimize content delivery.
• Utilizes AI and automation tools to enhance content production.
• Maintains content calendar and publishing cadence across channels.
• Manages and publishes content on popular social media platforms.
• Supports digital advertising efforts, including platforms like Meta and Google Ads.
• Leverages digital analytics platforms like Google Analytics to track and improve performance.

Requirements

• 5+ years experience required
• Bachelor's Degree preferred; experience may be substituted in lieu of degree
• Native or near-native fluency in Farsi, with strong writing and editing skills in Farsi and English
• Proficiency in SEO and social media optimization, with a commitment to continuous experimentation across emerging platforms
• Ability to analyze audience metrics and leverage data to shape content strategies
• Experience managing and publishing content on popular social media platforms
• Familiarity with multimedia content editing
• Familiarity with AI and automation tools to enhance content production
• Familiarity with digital advertising platforms like Meta and Google Ads
• Familiarity with digital analytics platforms like Google Analytics

Preferred

• Proficiency in Adobe Creative Suite or similar production tools
• Experience using WordPress or similar content management platforms and familiarity with HTML/CSS
• Strong understanding of SEO principles, including keyword research and implementation strategies to improve organic search rankings
• Experience with social media management tools like Hootsuite and social media marketing strategies
• Additional Middle Eastern language skills are a plus

Benefits

• Growth: AI-powered career tool that identifies career steps and learning opportunities
• Support: An internal mobility team focused on helping you achieve your career goals
• Rewards: Comprehensive benefits and wellness packages, 401K with company match, and competitive pay and paid time off
• Community: Award-winning culture of innovation and a military-friendly workplace
• Total Rewards package: medical plan options, Health Savings Accounts, dental plan options, vision plan, 401(k) with company match, paid time off plans including vacation, sick and personal time, holidays, paid parental, military, bereavement and jury duty leave, disability benefits, life, accidental death and dismemberment, personal accident, essential insurance related to travel and other coverages