Responsibilities
- Own all aspects of the school's public-facing website and internal pages in the FinalSite CMS — content updates, navigation, home page refreshes, and major annual projects.
- Proactively monitor the website to ensure content is current, accurate, and on-brand; establish a regular content audit cadence.
- Manage additional microsites and maintain consistency across all school-owned digital properties.
- Partner with IT to report and resolve technical issues; serve as the primary contact for the website provider and technical support.
- Respond to emergency or critical website issues as needed.
- Own the setup, scheduling, and transmission of all internal and external email communications through FinalSite and GiveCampus; including distribution list management, templates, and channel configuration.
- Manage Veracross parent and employee portals — setup, content, organization, maintenance, and troubleshooting.
- Manage web forms — creation, updating, data management, distribution.
- Send push notifications for regular updates and emergency messages through the school's text platform and app.
- Maintain third-party educational directories and listings — photography, school profile, and reviews.
- Support and train employees on digital tools and processes as needed.
- Own the school's SEO strategy and implementation across all web properties.
- Track and report on website performance, email metrics, and digital engagement; present findings to the Director on a regular cadence.
- Monitor community feedback and survey responses across digital platforms; surface insights that inform communications strategy.
- Liaise with IT, database managers, and Advancement on list management and data sharing related to digital communications.