Demand Generation Manager

USA (Remote)

Salary Not AvailableMid Level3+ years expFull time

Posted 4 months ago

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Job Summary

Drive demand generation for a B2B SaaS team by owning multi-channel campaigns and lead nurture.

  • Own end-to-end demand gen campaigns across paid search, paid social, display, email, events, and partnerships.
  • Must-have: 3–5 years in B2B SaaS marketing with proven pipeline impact and data-driven mindset.
  • Standout: experience with HubSpot, Salesforce, and marketing automation in a remote-first environment.

Job Description

Responsibilities

  • Support the development and execution of demand generation programs to drive pipeline growth
  • Execute integrated campaigns across:
  • Paid search
  • Paid social
  • Display & retargeting
  • Email
  • Events & partnerships
  • Assist in building and optimizing lead nurture programs to improve conversion rates
  • Collaborate with content and product marketing on campaign messaging and assets
  • Track campaign performance and analyze results to inform future improvements

Requirements

  • 3–5 years of experience in B2B SaaS marketing (demand gen, growth, or similar)
  • Experience supporting campaigns that drive pipeline and measurable results
  • Familiarity with:
  • Paid media
  • Email marketing
  • Marketing automation tools
  • Strong analytical skills and comfort working with data
  • Experience with tools such as:
  • HubSpot
  • Salesforce
  • Google Ads
  • LinkedIn Ads

Preferred

  • E-commerce or marketing tech experience is a plus

Benefits

  • Health, dental, and vision insurance
  • Regular team events and off-sites
  • Unlimited PTO and generous paid parental leave
  • Remote-first work environment
Privy logo

Privy

Privy, formerly PrivyID, is revolutionizing the way people are identified in cyberspace and the way the online transaction is carried out. We believe that Trusted Identity and Digital Signature are the foundations of a healthy online transaction ecosystem. Led by Marshall Pribadi as the CEO who is listed in Forbes 30 Under 30 Asia and an Endeavor Entrepreneur, Privy is growing so fast by having 68 million+ users and 155.000 businesses & enterprises since 2016. Privy is listed as a Certification Authority (CA) under Indonesia's Ministry of Communication and Information Technology to issue electronic certificates with the highest level of verification (level 4). Privy has a Cooperation Agreement with the Directorate General of Population & Civil Registration to support identity verification services in issuing and using electronic certificates and is listed in OJK as Digital Financial Services Innovation, e-KYC cluster.Privy obtained ISO 27001:2013 certification in Information Security Management Systems and has gained numerous accolades such as Forbes Asia 100 to watch 2021, part of Google for Startup Accelerator: Indonesia 2021 cohort, The Most Promising Fintech 2017 by Danamon Bank, and the winner of fintech category at 2017 Echelon Asia Summit Singapore. Privy has raised US$ 48 million from Series C financing round led by a leading global investment firm KKR & Co. Inc. and our other notable investors are Singtel Innov8, MDI Ventures, GGV Capital, Telkomsel Mitra Indonesia (TMI), Bank Mandiri, Gunung Sewu Group, Mahanusa Capital. We have a very energetic and healthy working cultures with surprising and fun working place. We have our private badminton court, basketball court, mini theatre, coffee bar with trained baristas, and super cool 84-inch Surface Hub. We provide an exceptional supports and rewards to your innovation in which sky is not even the limit.

Founded in 2016
Gambir, Jakarta, IDN
706 employees (45 in marketing)

Traffic Signals

Monthly Visitors
313.6K
Monthly Google Ads Budget
$44
Traffic Source Mix
Search
61.4%
Direct
35.3%
Referral
2%
Social
0.3%
Paid
1%

Headcount Trend

Current headcount: ~706

Marketing Team

Marketing Team Size
31 (4% of company)
Median Career Experience
11.5 years
Median Tenure
1.5 years

Funding

Total Funding
$71.6M
Last Raise
$48M
Series C, 3 years ago

Funding History

  • Nov 2022
    Series C • $48M
  • Oct 2021
    Series B • $17.5M
  • Jan 2020
    Series A • $5.6M

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