Responsibilities

• Plan and execute ABX programs aligned to ICPs, target accounts, and Sales priorities
• Leverage 6sense intent data, predictive scoring, and buying stages to drive account prioritization and campaign orchestration
• Design and activate stage-based plays (Awareness, Consideration, Decision) across multiple channels
• Build and manage full-funnel demand programs that influence net-new pipeline, accelerate active deals, and support expansion
• Translate intent signals into actionable insights for Sales, including account alerts, talk tracks, and campaign air cover
• Partner with Sales to ensure marketing programs support real opportunities and active deals
• Monitor and optimize campaigns based on account engagement, buying group coverage, and pipeline progression
• Define and report on account-based metrics as well as inbound metrics, moving beyond just MQLs to measure quality, velocity, and revenue impact as well as channel conversion metrics
• Collaborate with Account Development Management and Marketing Ops to manage our account, lead and contact database, ensuring our marketing efforts reach the right people at the right time, every time
• Manage agencies, vendors, timelines and performance for key lead sources including PPC, ad buys, and other paid and organic efforts

Requirements

• 4–7 years of experience in B2B SaaS demand generation or growth marketing
• Hands-on experience with inbound and ABM / ABX strategies and account-based execution
• Strong working knowledge of ABX tools such as 6sense (intent data, segments, buying stages, reporting)
• Experience running multi-channel campaigns (paid, email, web, SDR, events)
• Proven ability to collaborate cross-functionally with Sales, Marketing Ops, and Product Marketing
• A strategic thinker and an analytical mindset with the ability to turn data into insights and action
• Excellent writing and communications skills with a phenomenal attention to detail and strong presentation abilities
• Experience shifting from lead-based to account-based measurement is a strong plus
• Familiarity with Salesforce and marketing automation platforms (HubSpot ideal)

Benefits

• The people! Our employees and customers consistently express the best thing about ClearCo is our close-knit, exceptionally talented team. Check out our G2 reviews to see what people are saying about our solutions.
• A commitment to inclusion & belonging . Engagement = Inclusion. Your uniqueness powers our vision of a world where organizations perform optimally with empowered managers and engaged employees. Not only will you transform how we do business, but you will be a catalyst to change the world of work for our 3,000+ customers.
• Outstanding benefits. Flexible vacation, medical/dental/vision, 401k with match, and even pet insurance. We’ve got your back so you can live your best life. See the full list here .
• It's about Listening to Many and Executing as One: We listen to many voices then we stack hands and move forward as one team. Learn more about all our core values here
• Professional growth . We have promoted 24% of our team members annually compared to 11% across the industry and open new roles to our employees first.
• Our environment! We celebrate success and believe in transparency and teamwork to get us there. We invest in collaboration tools so you can meet with your team face to face. You can even drop in for a virtual coffee break, connect with your ClearCo mentor, or jump into a training session with our Learning Managers. Learn more here or check out our Great Places to Work Certification and Glassdoor reviews