Creative Strategist at The Nordstick | USA

The Nordstick

Creative Strategist

USA (Remote)

Salary Not AvailableMid LevelFull time

Posted 2 months ago

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Job Summary

Own paid growth by designing and executing multi-channel strategy while leading a rapid, data-driven testing cadence with the creative team to turn wins into scale.

Growth Engine: Build and optimize paid acquisition across channels to drive efficient spend and scalable growth.
Creative Testing: Lead a hypotheses-driven framework to isolate levers and rapidly validate winning concepts.

Job Description

Responsibilities

Paid acquisition — strategy and hands-on management across multiple channels, accountable for efficient spend and growth at scale.
The creative testing system — hypotheses, variables, volume, and reads — built and run in lockstep with our creative team. You decide what we test, how you isolate what's working, and how many concepts to run before we trust a result.
Scaling decisions — when to push, when to hold, when to cut a channel or campaign that's still hitting target but capping our growth or hiding waste.
Diagnosis — knowing why a winner won (creative, offer, or targeting) so the next ad isn't a coin flip, and turning that into a repeatable edge.

Requirements

Managed $500k+ in monthly spend across multiple channels
Scaled an account from $0 to six figures in monthly spend
Defensible point of view on manual vs automated bidding and on creative volume vs high-quality-low-volume
Built your own creative testing framework
Experience at an agency or scaling brand with opinions on past shop decisions

The Nordstick

At Nordstick, we’re transforming the way people stay fit and healthy by creating innovative, home-based workout solutions designed for active individuals. Founded in 2020 by a leading physical therapist, we specialize in fitness products that help people overcome pain, prevent injury, and achieve their peak performance—all from the comfort of their own homes. Our flagship products have already empowered over 250,000 customers to build strength, improve mobility, and bulletproof their bodies without ever needing a gym.Driven by a passion for health and wellness, our tight-knit team is constantly pushing the boundaries of fitness innovation. We believe in creating versatile, high-quality equipment that fits seamlessly into busy lifestyles, enabling people to get into the best shape of their lives. Whether it’s Nordic curls, back extensions, or a full-body workout, our products are built to deliver real results.At Nordstick, we’re more than just fitness equipment—we’re about empowering people to lead healthier, stronger lives through smarter, more accessible training tools. As we continue to grow rapidly, we remain committed to helping people move better, feel stronger, and live pain-free.

Founded in 1982

5 employees (3 in marketing)

thenordstick.com