Creative Marketing Specialist

Anderson, IN (Unknown)

Salary Not AvailableMid Level1+ years expFull time

Posted 3 days ago

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Job Summary

Own and drive the university’s visual storytelling across digital and print, coordinating with Marketing and campus partners to translate ideas into compelling communications, while managing assets and production work and leading social content and analytics.

  • Own content strategy for institutional social channels and timely engagement
  • Manage design assets, templates, and vendor relationships
  • Collaborate to ensure consistent, audience-focused communications

Job Description

Responsibilities

  • Design visual assets for both digital and print platforms, including social graphics, flyers, event signage, advertisements, email campaigns, and web elements.
  • Collaborate with the Marketing and Communication team and campus partners to translate ideas and strategies into compelling visual communications.
  • Manage and maintain design files, templates, and asset libraries for team use and continuity.
  • Support the production of collateral for campus-wide initiatives, recruitment campaigns, and institutional events.
  • Work with external vendors to prepare and deliver print-ready or production-ready files for fabrication or distribution.
  • Develop and execute content strategies for institutional social media accounts that reflect the brand voice and highlight the university’s people, programs, and achievements.
  • Create, schedule, and post engaging photo, video, and written content across social platforms (Instagram, Facebook, LinkedIn, YouTube, etc.)
  • Collaborate with key stakeholders to identify stories and opportunities for timely and authentic digital engagement.
  • Monitor social media activity, respond to community interactions, and track engagement analytics to inform content improvements in Sprout Social.
  • Capture and edit photos and short-form videos for use in real-time storytelling.

Requirements

  • Bachelor's degree in Graphic Design, Marketing, Communication, Digital Media, or related field.
  • 1-3 years of creative marketing experience.
  • Strong portfolio demonstrating design and multimedia work.
  • Experience with Adobe Creative Cloud (Illustrator, Photoshop, InDesign, Premiere Pro, After Effects preferred).
  • Experience with social media scheduling and analytics platforms.
  • Excellent written and visual storytelling skills.
  • Ability to manage multiple projects independently.
  • Understanding of print production processes and vendor collaboration is a plus.
Anderson University logo

Anderson University

The mission of Anderson University, located in Anderson, Ind., is to educate for a life of faith and service in the church and society.Anderson University provides quality liberal arts preparation in more than 60 majors and programs, 30 3-year degrees, 20 NCAA Division III intercollegiate sports, alongside adult and graduate programs. The University welcomes students from all denominations into a campus just 30 miles northeast of Indianapolis. Our tree-lined campus is in Anderson, Indiana (pop. 60,400)Anderson University received the maximum 10-year re-accreditation from the North Central Association of Colleges and Schools, marking more than 40 years of NCACS accreditation. Anderson University is also accredited by the National League for Nursing, approved by the National Athletic Trainers Association, National Association of Schools of Music, and Council on Social Work Education, and has been accredited by the National Council for Accreditation of Teacher Education for more than 25 years. Anderson University is fully accredited and recognized among top colleges for its business, computer science, cybersecurity, dance, engineering, nursing and teach education programs. Anderson University was established in 1917 in Anderson, Indiana by the Church of God.

Founded in 1917
Anderson, Indiana, USA
946 employees (42 in marketing)

Traffic Signals

Monthly Visitors
55.2K
Traffic Source Mix
Search
44.3%
Direct
48.3%
Referral
4.7%
Social
2.2%
Paid
0.4%

Headcount Trend

Current headcount: ~946

Marketing Team

Marketing Team Size
22 (2% of company)
Median Tenure
12.8 years
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$250K
Last Raise
$250K
Grant, 3 years ago

Funding History

  • May 2023
    Grant • $250K

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