Creative Director, Brand Marketing

San Francisco, CA (Hybrid)

$201K/yr – $279K/yrSenior Level8+ years expFull time

Posted 7 weeks ago

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Job Summary

Own brand storytelling and creative leadership to shape a resonant narrative across channels, then translate that vision into integrated campaigns, TV work, activations, and partnerships while keeping a pulse on consumer trends and competitors.

  • Brand ownership: shape the voice, look, and feel across channels and partnerships to drive awareness and consideration.
  • Creative leadership: lead a small team of designers, copywriters, and art directors plus external partners to deliver end-to-end campaigns.
  • Campaign muscle: collaborate with marketing leads to deploy integrated programs that hit audience needs and market realities.

Job Description

Responsibilities - Create a vision for the Chime brand that translates into powerful and authentic storytelling that drives awareness/consideration - Develop and execute a creative vision for what our brand looks and feels like through integrated marketing campaigns, TV, activations, social campaigns, and partnerships across all channels. - Champion bold ideas and creative approaches to telling Chime’s stories and more deeply connecting with Chime’s members - Oversee the end-to-end creative process, from concept development to final execution, ensuring alignment with the company's brand values and marketing objectives. - Collaborate with marketing leads to create integrated campaigns that resonate with target audiences. - Provide strategic direction and leadership to a team of art directors, designers and copywriters, fostering an environment of creativity, innovation, and collaboration. - Lead creative brainstorming sessions, providing clear guidance, feedback, and inspiration to generate impactful ideas. - Manage relationships with external creative agencies, production houses, and media partners to ensure high-quality execution of campaigns. - Stay current with industry trends, emerging technologies, and best practices to ensure our creative work is fresh and relevant. - Maintain a strong understanding of our consumer base, market trends, and competitor landscape to inform creative strategies. - Inspire commitment, loyalty, pride, and spirit in the organization, to support Chime as a great place to work Requirements - A deep passion for building brands with a results-oriented mindset - 8+ years in creative leadership, with at least 5 years in a leadership position building brand-level work - Deep understanding of advanced AI tools to support the creative process. - Bachelor's degree in Marketing, Advertising, Design, Copywriting or a related field. - Proven experience working in a creative agency environment, with a strong portfolio of consumer-facing campaigns, including TV spots, digital, and partnership initiatives. - Demonstrated ability to develop creative concepts that drive engagement and brand loyalty. - Strong leadership skills with the ability to inspire, mentor, and lead a small creative team. - Excellent communication and presentation skills, with the ability to articulate creative ideas and concepts to stakeholders. - Experience managing cross-functional teams and collaborating with external partners. - Ability to translate brand strategy into scalable campaigns. Benefits - 🏢 Our in-office work policy is designed to keep you connected - with four days a week in the office and Fridays from home for those near one of our offices, plus team and company-wide events depending on location. Whether you’re coming in regularly or are part of our fully remote program, you’ll stay engaged with your work and teammates. - 💻 In-office perks including backup child, elder, and/or pet care, plus a subsidized commuter benefit to support your regular commute - 💰 Competitive salary based on experience - ✨ 401k match plus great medical, dental, vision, life, and disability benefits - 🏝 Generous vacation policy and company-wide Chime Days, bonus company-wide paid days off - 🫂 1% of your time off to support local community organizations of your choice - 👟 Annual wellness stipend to use towards eligible wellness related expenses - 👶 Up to 24 weeks of paid parental leave for birthing parents and 12 weeks of paid parental leave for non-birthing parents - 👪 Access to Maven, a family planning tool, with $15k lifetime reimbursement for egg freezing, fertility treatments, adoption, and more. - 🎉 In-person and virtual events to connect with your fellow Chimers—think cooking classes, guided meditations, music festivals, mixology classes, paint nights, etc., and delicious snack boxes, too! - 💚 A challenging and fulfilling opportunity to join one of the most experienced teams in FinTech and help millions unlock financial progress

Marketing Team

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