Creative Director, Brand & Design

Eatontown, NJ (On-site)

$90K/yr – $105K/yrSenior Level6+ years expFull time

Posted 4 months ago

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Job Summary

Own the Kiely master brand identity and drive scalable design systems to support growth.

  • Own and maintain the visual identity across platforms.
  • Must-have: 6+ years of brand, design, or creative leadership experience.
  • Standout: Align creative direction with business goals and collaborate with executives and vendors.

Job Description

Responsibilities
  • Own and maintain the visual identity of the master brand across all platforms.
  • Translate brand strategy into scalable design systems for growth and acquisitions.
  • Align creative direction with business objectives and simplify complex information visually.
  • Design and oversee assets including marketing collateral, campaigns, fleet graphics, and internal communications.
  • Collaborate with executives, marketing teams, and stakeholders, managing feedback effectively.
  • Establish workflows, templates, and standards to ensure efficiency and consistency.
  • Manage external vendors, including photographers, videographers, and creative agencies.
  • Monitor trends in digital marketing and design to recommend improvements.
  • Travel as needed to job sites, company events, and other office locations.
Requirements
  • Bachelor’s degree in Graphic Design, Marketing, Communications, or a related field.
  • 6+ years of experience in brand, design, or creative leadership roles.
  • Demonstrated experience designing for real-world applications, including vehicles, signage, print, and physical environments.
  • Ability to clearly articulate design rationale and tradeoffs to non-creative stakeholders.
  • Experience working within complex, multi-stakeholder organizations.
  • Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign, Premiere Pro) and other design/video tools.
  • Strong understanding of branding, typography, layout, and visual storytelling.
Benefits
  • Position offers competitive pay, benefits, paid vacation, and health/dental insurance.
Kiely Family of Companies logo

Kiely Family of Companies

Kiely Family of Companies, established in 1952, has three business units: Civil, Development and Equipment. Each business unit is comprised of multiple stand-alone companies, and when combined, these services provide exceptional design-build capabilities. Our Civil Business Unit focuses on turn-key projects and long-term thinking, actively building a lasting legacy for our customers and communities. Our Civil Business Unit specializes in engineering, utility construction, heavy highway, hot mix asphalt production and inspection services.Our Development Business Unit concentrates on community-enhancing projects. Our Development Business Unit specializes in the construction, sale and leasing of industrial, commercial and residential real estate. Our Equipment business unit specializes in the manufacturing, distribution and sales of construction related equipment. These customers depend on us to protect their valuable assets, ensure safety, solve challenges, eliminate downtime and maximize efficiency.We refer to our employees as team members. Our team members are an elite group of humble, behind-the-scenes professionals who others can depend on. Together, our purpose is to create success for people by empowering team members, partnering with customers, and advancing the vitality of the communities we serve. With a passion for leaving things better than we found them, we’ve developed an organization that delivers results, customized to each of our customers' individual and unique needs. We believe in being available, responsive, honest and competent, partnering with our customers to achieve the highest level of success for every project.At Kiely Family of Companies, we commit to designing and building successful projects on time, on budget, and on expectation.

Founded in 1952
Eatontown, New Jersey, USA
171 employees (4 in marketing)

Traffic Signals

Monthly Visitors
7.5K
Traffic Source Mix
Search
49%
Direct
30.6%
Referral
6.1%
Social
12.7%
Paid
1.4%

Headcount Trend

Current headcount: ~171

Marketing Team

Marketing Team Size
2 (1% of company)
Median Career Experience
11 years
Median Tenure
3.4 years
Marketing Roles Posted (Last 30 Days)
1