Creative Asset Manager, Project Management

Los Angeles, CA (On-site)

$80K/yr – $85K/yrMid Level2+ years expFull time

Posted 3 months ago

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Job Summary

Lead project management for digital creative campaigns, coordinating asset delivery, timelines, and stakeholder expectations across internal teams and external partners.

  • Oversee end-to-end creative trafficking and asset delivery for digital campaigns.
  • Must-have: 2+ years of project management in media or creative services.
  • Standout: agency experience and cross-functional collaboration across internal teams.

Job Description

Responsibilities

  • Manage digital deliverables for a flawless campaign execution.
  • Identify areas of potential risk and implement risk mitigation strategies on all assigned projects.
  • Utilize and optimize workload distribution to ensure quality execution and delivery of solutions.
  • Work with Digital Partnerships to identify and manage expectations of both internal creative scope documents and external client needs at the project level.
  • Communicate potential variances upstream through internal teams in timely fashion.
  • Review and maintain documents that define creative scope of work.
  • Attend & support campaign kick-off meetings/calls by answering creative needs questions and sending recaps.
  • Ensure campaign execution process is appropriately followed by craft teams.
  • Revaluate SLAs on an as needed basis when given new creative direction from the clients.
  • Provide status updates and escalate issues to the Supervisor.
  • Process and direct creative assets (key art, images, logos, fonts, videos, and audio) to media partners to create custom ads.
  • Maintain asset organization within file storage.
  • Communicate and implement clear brand guidelines to media partners creating custom ads.
  • Prepare creative trafficking instructions for internal Ad Operations team.
  • Review test pages and mocks before sending to clients for creative approval.
  • Provide creative status to Digital Partnerships and its impact on launch status.
  • Troubleshoot any placement functionality issues and solicit help from Ad Ops when needed.
  • Share creative insights during cross-functional meetings.
  • Advise on creative feasibility when evaluating new media opportunities.
IPG Mediabrands logo

IPG Mediabrands

3.7 Glassdoor

IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG). IPG Mediabrands manages over $47 billion in marketing investment globally on behalf of its clients across its full-service agency networks UM, Initiative and Mediahub and through its award-winning specialized business units Healix, KINESSO, MAGNA, Mediabrands Content Studio, Orion Holdings, Rapport, and the IPG Media Lab. IPG Mediabrands clients include many of the world’s most recognizable and iconic brands from a broad portfolio of industry sectors including automotive, personal finance, consumer product goods (CPG), pharma, health and wellness, entertainment, financial services, energy, toys and gaming, direct to consumer and e-commerce, retail, hospitality, food and beverage, fashion and beauty. The company employs more than 18,000 diverse marketing communication professionals in more than 130 countries. Learn more at www.ipgmediabrands.com.

Founded in 2007
New York, New York, USA
8.6K employees (2,270 in marketing)
70% recommend to a friend
78% CEO approval

Traffic Signals

Monthly Visitors
111.2K
Traffic Source Mix
Search
42%
Direct
43.5%
Referral
9.7%
Social
3.6%
Paid
0.9%

Headcount Trend

Current headcount: ~8.7K

Marketing Team

Marketing Team Size
1,974 (23% of company)
Median Career Experience
12 years
Median Tenure
4.7 years
Marketing Roles Posted (Last 30 Days)
7

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