Contract Content & Influencer Marketing Specialist

Irvine, CA (On-site)

$39K/yr – $65K/yrMid Level2+ years expFull time

Posted 3 weeks ago

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Job Summary

Own the creator content pipeline for a gaming retailer with a hold on short-form video from concept to publish, plus active influencer outreach and live activations that drive store traffic.

  • Content Creation & Publishing: plan, film, edit, and publish short-form videos for TikTok, Instagram, YouTube Shorts, and Discord.
  • Creator Relations & Outreach: source, vet, and manage creators, streamers, and esports communities; maintain influencer data and performance tracking.
  • In-Store & Live Activations: coordinate creator visits, product seeding, GameFests and watch parties, and drive attendance.

Job Description

  • Create, film, edit, and publish content for TikTok, Instagram Reels, YouTube Shorts, and Discord.
  • Capture content at RazerStore events, product launches, creator visits, and community activations.
  • Develop content concepts that showcase products, gaming culture, and the RazerStore experience.
  • Source, vet, and shortlist creators, streamers, esports talent, and gaming communities.
  • Conduct influencer outreach and relationship management.
  • Coordinate creator visits, product seeding, campaign deliverables, and event participation.
  • Maintain influencer databases and track campaign performance.
  • Support GameFests, launch parties, watch parties, and creator meet-and-greets.
  • Build relationships with colleges, esports clubs, and gaming communities.
  • Help drive attendance and awareness for in-store activations.
Razer Inc. logo

Razer Inc.

RazerTM is the world’s leading lifestyle brand for gamers.The triple-headed snake trademark of Razer is one of the most recognized logos in the global gaming and esports communities.With a fan base that spans every continent, the company has designed and built the world’s largest gamer-focused ecosystem of hardware, software and services.Razer’s award-winning hardware includes high-performance gaming peripherals and Blade gaming laptops. Razer’s software platform, with over 70 million users, includes Razer Synapse (an Internet of Things platform), Razer ChromaTM (a proprietary RGB lighting technology system), and Razer Cortex (a game optimizer and launcher).In services, Razer Gold is one of the world’s largest virtual credit services for gamers, and Razer Fintech is one of the largest online-to-offline digital payment networks in SE Asia.Founded in 2005 and dual-headquartered in Irvine and Singapore, Razer has 18 offices worldwide and is recognized as the leading brand for gamers in the USA, Europe and China.

Founded in 2005
Irvine, California, USA
1.8K employees (371 in marketing)