Omega Institute

Content & Web Coordinator

Rhinebeck, NY (Hybrid)

$22/hr – $25/hrMid Level4+ years expFull time

Posted 3 months ago

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Job Summary

Drive content production and optimization across email and web to reflect Omega’s mission and improve engagement.

  • Own writing, editing, and production of marketing emails and website content.
  • 2–4 years of content writing/digital marketing experience for web/email.
  • Part-time, hybrid role (~21–28 hours/week) with cross-functional collaboration.

Job Description

Responsibilities
  • Write, edit, and support production of marketing emails in collaboration with the Email Marketing Manager.
  • Maintain and update existing website content, including seasonal and program-related changes.
  • Produce original website content that reflects Omega’s mission and highlights faculty and programs.
  • Ensure all copy reflects Omega’s voice and tone guidelines and Style Guide.
  • Monitor basic performance metrics and use insights to improve content effectiveness.
  • Apply SEO and AEO best practices in content creation and updates, including keyword optimization and anchor-text creation.
  • Support development of course descriptions and related content for Omega’s annual print Catalog.
  • Other duties as required by the supervisor.
Requirements
  • 2–4 years of experience in content writing, digital marketing, and/or email marketing
  • Strong writing and editing skills, with the ability to adapt to an established brand voice
  • Experience writing for web and/or email with an understanding of audience engagement and conversion
  • Familiarity with content management systems (Drupal experience a plus, but not required)
  • Basic familiarity with website analytics tools (e.g., Google Analytics) and an interest in using data to inform content decisions
  • Strong attention to detail and ability to manage multiple updates and deadlines within a part-time schedule
  • Ability to prioritize effectively and manage workload independently in a 25-to-28-hour/week role
  • Comfortable working cross-functionally and incorporating feedback from multiple stakeholders
  • Interest in digital content, user experience, and continuous improvement
Preferred
  • 2+ years of web content management
  • Experience working in a nonprofit, education, wellness, or mission-driven organization
  • Exposure to SEO/AEO best practices or content optimization
  • Familiarity with collaborative tools (e.g., project management platforms, Figma, or similar)
  • Interest in growing into a content strategy or digital experience role
  • Familiarity with trends, thought leaders, and published content in holistic wellness and education