Responsibilities

• Fully own the content strategy for assigned client accounts, developing content outlines using AI tools and SEO insights, ensuring alignment with client strategy, brand voice, and keyword priorities.
• Conduct basic keyword research and gather reference materials for vendor use.
• Review vendor drafts for grammar, formatting, brand consistency, SEO best practices, and strategic alignment. Applying edits yourself and providing clear, actionable feedback to vendors.
• Collect and organize performance data from analytics tools (e.g., SEMrush, Google Analytics) for team review.
• Document project details, maintain status updates, and ensure deliverables are submitted on time.
• Participate in internal meetings to understand strategy direction and process.
• Build foundational skills in B2B content marketing, SEO, and analytics through on-the-job learning.
• Oversee content production timelines, ensuring all deliverables meet quality standards and deadlines.

Requirements

• 2-4+ years of experience in content marketing, editorial strategy, or client-facing marketing roles (agency experience preferred)
• Bachelor's degree in Marketing, Communications, Journalism, or related field preferred.
• Foundational understanding of content marketing principles, SEO, and digital channels.
• Strong organizational skills and attention to detail.
• Ability to follow standard operating procedures and independently manage multiple client accounts, balancing strategic priorities, deadlines, and cross-team collaboration while learning new tools and processes as needed.
• Clear written and verbal communication skills.
• Ability to manage multiple accounts and deadlines simultaneously
• Experience working with content vendors or freelance writers
• Comfort using or learning AI tools for content generation, ideation, and analysis

Preferred

• B2B and/or industrial/manufacturing industry knowledge
• Experience using SEO tools (e.g., SEMRush, Google Search Console), Data Studio reporting from Google, and/or A/B testing software
• Experience using marketing automation platform tools (e.g., HubSpot, Salesforce Account Engagement, etc.)
• Certifications: Hubspot (email, Inbound), Google Analytics, Google Ads, Asana, and/or project management

Benefits

• The estimated base salary range for new hires into this role is $60,000- $70,000 annually. We also offer a competitive benefits package, including 401(k) match, medical, dental and vision insurance; life and disability insurance; generous paid time off including vacation, sick leave, floating and fixed holidays, maternity and bonding leave; EAP, other wellbeing resources; and much more.