Responsibilities

• Own all creator-facing content and communications for Captiv8’s social commerce products.
• Produce a weekly creator newsletter featuring program updates, product tips, trends, and curated content.
• Develop and deploy ad-hoc email marketing campaigns to drive adoption, activation, and retention.
• Create clear, compelling product copy for storefront features, affiliate instructions, onboarding flows, notifications, and in-platform messages.
• Support updates to email onboarding drips, creator notifications, tooltips, and educational content.
• Create, film, edit, and publish short-form content across Instagram, TikTok, and emerging channels to promote Captiv8’s creator tools.
• Run Captiv8’s creator-facing social media accounts end-to-end (strategy, calendar, execution, reporting).
• Develop content including: Tutorials; Product explainers; Creator tips; Success stories; Feature launches; Trend-aligned short-form videos
• Ensure brand voice is authentic, helpful, and aligned with what creators respond to.
• Track performance metrics across storefront and affiliate programs (e.g., adoption rates, link creation, click-through, GMV indicators).