Content Design and Marketing Specialist

West Des Moines, IA (Hybrid)

$63K/yr – $67K/yrMid Level2+ years expFull time

Posted 2 weeks ago

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Job Summary

Own DMU visual storytelling across print, digital, and social, guiding content from concept to delivery while partnering with campus teams to amplify events and communications.

  • Content & Marketing Strategy: Own cross-channel creative that supports university goals and brand awareness.
  • Brand & Production Oversight: Manage multiple design projects and keep assets on brand across print and digital formats.
  • Web & Print Content Development: Create landing pages, banners, infographics, and visuals, coordinating with vendors as needed.

Job Description

Responsibilities

  • Develop and execute content and marketing strategies across earned, owned, and paid media to support university goals and brand awareness.
  • Design and produce innovative print and digital marketing materials, including advertising, publications, social media content, email campaigns, websites, videos, and presentations.
  • Manage multiple design projects from concept through delivery while ensuring consistency with DMU brand standards.
  • Partner with marketing and campus stakeholders to create engaging visual content, support special events, and enhance the impact of communications.
  • Develop web and print content, including landing pages, banners, infographics, and other visual assets, while coordinating with external vendors as needed.
  • Provide design expertise and training, stay current on industry trends and technologies, and support additional Marketing and Communications initiatives as assigned.

Requirements

  • Bachelor’s degree in graphic design, communications, marketing or a related field.
  • Minimum of 2-3 years of experience in content design and/or marketing or a related role.
  • Proficiency in Adobe Illustrator and Adobe Creative Suite, with strong typography and visual design skills.
  • Must have or be willing to consider drone certification in the first year of employment (e.g., FAA Part 107) for aerial photography/videography tasks.
  • Experience developing print and digital marketing materials, including preparing files for professional print production.
  • Working knowledge of Canva, WordPress, social media platforms, and Microsoft Office.
  • Strong project management, communication, and collaboration skills, with the ability to manage multiple priorities and deadlines.
  • Creative storyteller with a commitment to DMU’s mission and values, and culturally responsive content creation.

Benefits

  • Qualified faculty and staff enjoy a generous employer contribution toward the medical plan, 10% retirement match, flexible work arrangements, community service time, tuition assistance, professional development funding and access to wellness facilities with programs that promote a well-balanced lifestyle.
  • DMU offers paid time off, free use of wellness facilities and a host of employee engagement and recognition programs throughout the year.
Des Moines University Medicine and Health Sciences logo

Des Moines University Medicine and Health Sciences

Founded in 1898, Des Moines University is a graduate medicine and health sciences university in West Des Moines, Iowa.

Founded in 2010
West Des Moines, Iowa, USA
983 employees (25 in marketing)

Traffic Signals

Monthly Visitors
152.9K
Monthly Google Ads Budget
$46.6K
Traffic Source Mix
Search
29.4%
Direct
22%
Referral
7.5%
Social
0.7%
Paid
0.3%

Headcount Trend

Current headcount: ~984

Marketing Team

Marketing Roles Posted (Last 30 Days)
1

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