Content Creator and Strategist

San Francisco, CA (On-site)

$75K/yr – $100K/yrMid Level5+ years expFull time

Posted 4 weeks ago

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Job Summary

Own social content execution end to end for a fashion brand across IG, TikTok and video-first formats, driving voice, cadence and community in real time while coordinating production, calendars and campaigns.

  • Content Ownership: drive creation, publishing, and community management across IG, TikTok, and YouTube with consistent tone and brand alignment.
  • Content Ops: build and maintain the content calendar, briefs, asset sourcing, and cross-team validation for launches and campaigns.
  • Performance & Culture: surface UGC, track trends, and use AI tools to optimize content, reporting, and opportunities across platforms.

Job Description

Responsibilities

  • Develop and produce videos for IG, IG Stores, TT, Youtube etc.
  • Work closely with our creative team and marketing partners to understand what content is produced vs whats needs
  • Study and understand the brands identity, voice/values and decouple your identify from the brands, but have a pulse on what brands she would like/speak to work and want.
  • Build and manage the content calendar across IG,TT, and other various social platforms ensuring alignment with campaigns, launches and brand identity.
  • Source and brief photo and video content for the grids, ensuring its elevated, polished and brand right with the alignment of copy/tone
  • Lead day to day management of social channels, including publishing content, community engagement and DMS
  • Work closely with CX team to find synergy and alignment across customer curiosity and FAQS
  • Respond, repost, comment and meme in real time. Infusing the voice into the cultural conversations
  • Track and surface great UGC in partnership with marketing that can be reshared or amplified across our channels
  • Stay plugged into online culture and trends- knowing when to jump on one, remix it or start your own, awareness of notable shifts in the social landscape

Requirements

  • 5-10 years of experience in social media execution, content operations, or digital marketing, either for a brand or a personal channel that represents tractions and brand identity
  • Strong creation skills, understanding of video skills, and comfortable shooting, editing, voice over and production from ideation to execution
  • Hands on experience with social media analytics and reporting tools (Nectar, Dash Hudson, Emplifi, or similar)
  • You’re a great storyteller with sharp/premium aesthetics- and you know when to break the rules for impact
  • You think in communities, not just followers. You have a pulse on our competitors and deeply care about how brands interact with people
  • You are not afraid of Ai and ready to use it as a resource. Understanding how it can help your platforms grow, automate and interact with your work to help it succeed.
  • Experience in managing other creatives, take deadlines seriously and understand the briefing process, where you can come in with a POV
  • Familiarity with native social platform analytics

Nice to have

  • Design and Figma experience is a plus
  • You bring high energy and a clear creative point of view

Benefits

  • Medical/Dental/Vision insurance
  • Paid parental leave
  • Flex time off
  • Discounted and free products
  • Diversity ThirdLove is an equal opportunity employer and values diversity at the company. We do not discriminate on the basis of race, religion, color, national origin, gender, gender identity or expression, sexual orientation, age, genetics, marital status, veteran status, or disability status.
  • ThirdLove is an E-Verify employer and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S. For more information please visit E-Verify .
  • Thirdlove is an equal opportunity employer. We consider all qualified applicants, including those with arrest or conviction records, consistent with applicable law — including the San Francisco and Los Angeles City and County Fair Chance Ordinances and the California Fair Chance Act.

ThirdLove

3.1 Glassdoor

Thirdlove is a female-founded lifestyle brand that offers elevated essentials, including bras, undies, loungewear, lingerie, and bra-sized swimwear, designed by women. Co-founders Heidi Zak and Ra’el Cohen set out to revolutionize the bra shopping experience, focusing on creating products that make customers look and feel amazing while addressing common problems. The resulting solution-driven designs get Bra-blems SolvedTM–with style. At Thirdlove, our teammates take ownership, are curious and adaptable, and constantly innovate with grit and focus. Our culture prioritizes individual goals and development so that every teammate can become the best version of themselves. We’ve been certified as a Great Place to Work® for five years in a row.In 2022, we opened retail stores nationwide, including one in San Francisco, our home city. In 2024, we expanded our reach to select Neiman Marcus locations and Amazon.We support the planet through recycling programs like the Take Back Bag and the community through partnerships with non-profits like the SF LGBT Center and I Support The Girls. With the help of such partners, Thirdlove is the largest donor of undergarments in the US, distributing over $50 million of products to those in need. To learn more, visit www.thirdlove.com.

Founded in 2013
San Francisco, California, USA
156 employees (57 in marketing)
48% recommend to a friend
58% CEO approval

Traffic Signals

Monthly Visitors
1.1M
Monthly Google Ads Budget
$47.8K
Traffic Source Mix
Search
31.3%
Direct
59.6%
Referral
4.8%
Social
3.2%
Paid
1%

Headcount Trend

Current headcount: ~156

Marketing Team

Marketing Team Size
16 (10% of company)
Marketing Roles Posted (Last 30 Days)
2

Funding

Total Funding
$80.6M
Last Raise
Debt Financing, 2 years ago