Business Development and Marketing Manager at Daviess Community Hospital | Washington, IN

Daviess Community Hospital

Business Development and Marketing Manager

Washington, IN (On-site)

Salary Not AvailableManager3+ years expFull time

Posted 2 months ago

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Job Summary

Drive growth for a regional hospital by shaping strategic partnerships and aligning marketing with business development to expand service lines and strengthen community presence.

Build and manage a pipeline of strategic opportunities with hospital leadership, EMS, physicians, employers, and post-acute partners.
Align growth strategies with integrated marketing to increase service-line utilization and regional awareness.
Coordinate external partnerships with internal service lines to clearly communicate DCH’s value to key audiences.

Job Description

Responsibilities

The Business Development and Marketing Manager serves as a strategic leader responsible for advancing organizational growth while enhancing the market presence and brand reputation of Daviess Community Hospital (DCH).
This role integrates proactive business development with strategic marketing initiatives to expand partnerships, increase service line utilization, and strengthen DCH’s competitive position within the region.
This position is responsible for identifying, cultivating, and managing relationships with key collaborators across the healthcare continuum including hospital leadership, EMS, physicians, employers, providers, and post-acute partners while ensuring consistent, clear, and compelling communication of DCH’s services, capabilities, and value.
Acting as a primary liaison between DCH and external partners, this role collaborates closely with internal leadership and service line teams to align growth strategies with marketing efforts.
The Business Development and Marketing Manager plays a critical role in developing and advancing a robust pipeline of strategic opportunities, while supporting the planning and execution of initiatives that enhance community engagement, market awareness, and organizational growth

Requirements

Bachelor's degree in Business, Healthcare Administration, Marketing, or a related field
Minimum of three (3) years of experience in healthcare business development, marketing, or a related field
Demonstrated knowledge of traditional and digital marketing strategies, including content and social media marketing
Strong communication, presentation, and relationship-building skills

Preferred

Experience in a clinical or healthcare operations environment
Proven ability to drive growth initiatives and manage strategic partnerships

Daviess Community Hospital

Daviess Community Hospital (DCH) stands as a beacon of health and wellness in southwestern Indiana. Serving the region with one 48-bed hospital, six specialty clinics, and six outpatient clinics, DCH is dedicated to providing top-tier medical care. Nestled in Washington, Indiana, this not-for-profit health system is one of the area’s largest private employers, boasting a team of over 620 passionate professionals. DCH is unwavering in its mission to improving the health of the people of the communities it serves not only by delivering excellent medical care, but also ensuring accessibility, promoting healthy living, and collaborating with local agencies to address community health needs. DCH is committed to being the healthcare provider of choice, continuously striving for excellence and innovation. Discover more about DCH’s services and commitment to health at dchosp.org.

Founded in 1913

Washington, Indiana, USA

308 employees

www.dchosp.org