Brand Strategist

Overland Park, KS (Hybrid)

$90K/yr – $100K/yrMid Level4+ years expFull time

Posted 2 months ago

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Job Summary

Shape and maintain a cohesive brand presence across marketing programs by translating positioning into messaging, visuals, and experiences while guiding standards, assets, and partner delivery.

  • Brand governance: maintain brand standards, guidelines and usage policies across campaigns and communications.
  • Messaging execution: translate brand positioning into clear messaging and storytelling across marketing initiatives and branded experiences.
  • Asset management: organize brand assets, templates and marketing resources for consistent use.

Job Description

Shape and maintain a cohesive brand presence across marketing programs by translating positioning into messaging, visuals, and experiences while guiding standards, assets, and partner delivery.

  • Brand governance: maintain brand standards, guidelines and usage policies across campaigns and communications.
  • Messaging execution: translate brand positioning into clear messaging and storytelling across marketing initiatives and branded experiences.
  • Asset management: organize brand assets, templates and marketing resources for consistent use.

Responsibilities

  • Supports implementation of the firm’s brand strategy and positioning across marketing initiatives.
  • Contributes to the development of brand messaging and communication guidance.
  • Translates brand positioning into clear messaging, visual direction and storytelling across marketing initiatives and branded experiences.
  • Supports the development and maintenance of brand standards, guidelines and usage policies.
  • Reviews marketing materials and provides guidance to maintain alignment with brand messaging and visual standards.
  • Assists in developing templates, toolkits and resources that support consistent brand use.
  • Coordinates development of branded merchandise, collateral and marketing materials.
  • Maintains organization of brand assets, templates and marketing resources.
  • Ensures visual consistency across marketing materials and brand applications.
  • Coordinates and supports brand presence at conferences, tradeshows and industry events.
  • Supports development of branded environments and experiences including conferences, tradeshows, signage, merchandise and workplace branding.
  • Partners with internal teams and vendors deliver cohesive branded experiences.
  • Collaborate with marketing team members to align brand initiatives with campaigns, recruiting and thought leadership.
  • Advises and supports business units in applying brand standards across marketing communications.
  • Coordinates with designers, vendors and external partners to execute brand initiatives.
  • Supports special marketing and brand initiatives identified by the Marketing Director, contributing to coordination and execution of projects.
  • Works independently to support cross-functional efforts that strengthen brand presence, marketing programs and internal systems.
  • Identifies opportunities to improve marketing tools, processes and experiences and contributes to practical solutions.

Requirements

  • Bachelor’s degree in Marketing, Communications, Branding, Design, Merchandising or related field.
  • 4–8 years of experience in marketing, branding or communications, ideally in B2B or professional services.
  • Familiarity with brand standards and marketing communications practices.
  • Experience developing and executing brand initiatives across multiple channels including campaigns, events, merchandise, signage or environmental branding.
  • Strong project management skills with the ability to lead initiatives from concept through execution.
  • Driver’s license in good standing

Benefits

  • Medical, Dental, Vision, Life and Disability Insurance
  • 100% employer- funded Employee Stock Ownership Plan (ESOP) and 401K including employer match
  • Annual Bonus Program
  • Student Debt Employer Contribution Program
  • Paid holidays, PTO and Paid Parental Leave
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SCS Engineers

4.0 Glassdoor

SCS Engineers delivers environmental solutions by combining long-term experience with compliance and technological expertise. Rated a top performer in multiple environmental categories covering water, air, and soil, and for decades rated in the topmost tier of solid and hazardous waste engineering companies by Engineering News Record, SCS provides environmental solutions to private and public sector clients.Consulting - Engineering - Construction - O&M - Monitoring - ComplianceFor more information about SCS Engineers, please visit our website or contact us through one of our staff on LinkedIn or at service@scsengineers.com.

Long Beach, California, USA
1.2K employees (45 in marketing)
74% recommend to a friend
93% CEO approval

Traffic Signals

Monthly Visitors
23.4K
Traffic Source Mix
Search
42.6%
Direct
48.5%
Referral
6.2%
Social
1%
Paid
1.6%

Headcount Trend

Current headcount: ~1.2K

Marketing Team

Marketing Team Size
28 (2% of company)
Median Career Experience
19 years
Median Tenure
6.1 years

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