Brand Partnerships Director - CAA Hockey

Los Angeles, CA (Hybrid)

$122K/yr – $143K/yrDirector/Executive6+ years expFull time

Posted 1 day ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own and drive partnership development and end-to-end sales for CAA Hockey clients, building and expanding relationships with brands, teams, agencies, and media partners while identifying innovative opportunities and staying ahead of market trends.

  • Develop and execute new brand partnerships and endorsements
  • Manage relationships across clients, CMOs, agencies, and partners
  • Collaborate with internal teams to deliver client marketing initiatives

Job Description

Responsibilities

  • Develop partnership strategies for CAA Hockey clients
  • Identify new brand partnerships, endorsements, and marketing deals for clients
  • Drive end-to-end sales process, from prospecting to execution
  • Establish and maintain relationships with clients, brands, teams, CMOs, agencies, sponsors, and media partners
  • Collaborate with On-Ice Agents and internal partners to execute on client marketing initiatives
  • Develop relationships throughout CAA to identify and create additional opportunities for clients
  • Ideate creative strategies to grow client visibility and commercial opportunities
  • Stay current on market trends, athlete marketing opportunities, emerging platforms, and brand partnership strategies

Requirements

  • 6-8 years of experience in sports marketing, athlete marketing, brand partnerships, or talent representation
  • Strong background in partnership development, negotiations, and client servicing
  • Outstanding communication, organizational, and relationship-building skills
  • Established network across brands, agencies, and the sports marketing industry
  • Hockey industry knowledge preferred
  • Entrepreneurial mindset with the ability to thrive in a fast-paced environment

Benefits

  • This position is also eligible for benefits and a discretionary bonus.
CAA Club Group logo

CAA Club Group

For close to 120 years, we have been innovative leaders committed to meeting and exceeding the needs of Canada’s motorists and travellers.CAA Club Group of Companies (CCG) is comprised of two automobile clubs—CAA South Central Ontario and CAA Manitoba— that provide Roadside Assistance, travel, insurance service and Member savings for our over 2.5 million Members. Our organization also includes CAA Insurance Company, a national property and casualty insurance company, Orion Travel Insurance Company, a nationwide trusted travel insurer, Echelon Insurance, a leading specialty insurer and CCG Advisory Services, a new company providing Ontarians with trusted advice on life, critical illness, and disability insurance.

Founded in 1903
Vaughan, Ontario, CAN
1.4K employees (73 in marketing)

Traffic Signals

Monthly Visitors
494K
Monthly Google Ads Budget
$613
Traffic Source Mix
Search
50.1%
Direct
35.1%
Referral
12.6%
Social
0.8%
Paid
1.3%

Headcount Trend

Current headcount: ~1.4K

Marketing Team

Marketing Team Size
60 (4% of company)
Median Career Experience
7 years
Median Tenure
3.2 years
Marketing Roles Posted (Last 30 Days)
10