Brand Manager at Redbarn Pet Products, LLC., | Long Beach, CA | $86K/yr – $95K/yr

Redbarn Pet Products, LLC.,

Brand Manager

Long Beach, CA (Hybrid)

$86K/yr – $95K/yrMid Level4+ years expFull time

Posted 4 months ago

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Job Summary

Drive brand strategy and go-to-market for Redbarn’s pet products, leading cross-functional launches and data-driven campaigns.

Own data-informed brand strategy for product, pricing, and merchandising.
Must-have: 4+ years in brand management or CPG marketing.
Standout: Pet-industry experience bonus.

Job Description

Responsibilities

Drive brand growth with data-informed strategies for products, pricing, and merchandising.
Lead cross-functional teams to deliver projects on time and on target.
Turn consumer insights into innovative product ideas and impactful marketing campaigns.
Plan and execute new product launches from concept to market.
Support sales with insight-driven selling strategies.
Measure and optimize marketing programs based on performance.

Requirements

Bachelor’s degree in Marketing, Business, Communications, or related field
4+ years in brand management, CPG marketing, or brand strategy
Experience with consumer insights tools (Nielsen, SPINS, Circana)
Passion for digital marketing, social media, and storytelling
Strong project management, analytical, and communication skills
Pet industry experience? Bonus points!

Preferred

Pet industry experience? Bonus points!

Benefits

Medical, Dental, and Vision Insurance – comprehensive coverage for you and your family
401(k) with Company Match – plan for your future while we invest in you
Flexible and Health Spending Accounts – support for healthcare and wellness needs
Voluntary Benefits – additional options to meet your personal needs
Pet Insurance – because we love pets as much as you do
Life and Accidental Death & Dismemberment (AD&D) Insurance – peace of mind for you and your loved ones
Paid Holidays, Vacation, and Sick Leave – time to recharge and care for yourself
Employee Pet Food Discounts – perks for your furry family members
Complimentary Office Snacks – fuel your creativity while at work
Hybrid Work Schedule – 3 days in the office, 2 days remote for flexibility

Redbarn Pet Products, LLC.,

Redbarn Pet Products is a manufacturer of premium pet food, treats, and chews. For over 20 years, Redbarn has been a family-owned business, and our co-founders, Jeff and Howie, are committed to staying that way. What began in 1996 as two lifelong best friends cooking in a kitchen has flourished into what they call, one big family. Jeff and Howie are honored to have many talented people who've worked beside them for 20 years now and to support a team of more than 500 today. Together, we work every day to put a smile on your pet's face. At Redbarn, we aim to be the best and are committed to our company values: family, history, integrity, and quality. Our mission is threefold:1. To provide high quality, innovative pet food and treats at competitive prices while conducting business with integrity and respect. 2. To provide products and information to help our customers in making educated, nutritious decisions for their pets. 3. To maintain the highest standards of quality assurance to ensure we deliver safe, reliable products every day.

Founded in 1996

Long Beach, California, USA

134 employees (13 in marketing)

www.redbarn.com