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Sr Brand Designer - Krak
Kraken
USA (Remote)
$110K/yr - $220K/yrIn-houseFull-timeSenior level5+ years exp.
1 day ago
Brand Experience Director (US)
Indianapolis, IN (On-site)
Salary Not AvailableDirector/Executive5+ years expFull time
Posted 1 month ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Own the end-to-end brand experience for Cadillac Formula 1 team events, from year-round strategy and budgeting to partner activation and guest experiences across race weekends.
- Brand Experience: Define and execute an off-track event plan that drives commercial growth and brand awareness.
- Hospitality & Partnerships: Plan partner dinners, VIP experiences, and vendor management to deliver world-class hospitality.
- Cross-Functional Execution: Align with HR, Leadership, Marketing and Commercial to forecast, plan tools, and measure event impact.
Job Description
Own the end-to-end brand experience for Cadillac Formula 1 team events, from year-round strategy and budgeting to partner activation and guest experiences across race weekends.
- Brand Experience: Define and execute an off-track event plan that drives commercial growth and brand awareness.
- Hospitality & Partnerships: Plan partner dinners, VIP experiences, and vendor management to deliver world-class hospitality.
- Cross-Functional Execution: Align with HR, Leadership, Marketing and Commercial to forecast, plan tools, and measure event impact.
Cadillac Formula 1® Team
The Cadillac Formula 1® Team is The American Original—bringing a bold, American-led vision to the future of Formula 1TM. Set to join the grid in 2026, the team is built from the ground up and designed for the global stage—driven by innovation, shaped for culture and engineered to deliver long-term brand affinity. With operational hubs in Fishers (Indiana), Silverstone (UK) & Cologne (GER), we're creating a platform that blends world-class racing performance with commercial and cultural relevance. Powered by the strategic and commercial leadership of TWG Motorsports and the technical excellence of General Motors, the team combines deep motorsport expertise, cross-platform capability and a legacy of American engineering. At its heart is Cadillac—a brand defined by bold ambition, design innovation and modern American luxury. The Cadillac Formula 1® Team reflects the ambition, optimism and ingenuity that define the American spirit—balanced with global sensibility and deep respect for the sport’s legacy.
671 employees (28 in marketing)
Traffic Signals
Monthly Visitors
301.9K
Traffic Source Mix
Search
29.7%
Direct
28.1%
Referral
10.3%
Social
30.4%
Paid
1.1%
Headcount Trend
Current headcount: ~671
Marketing Team
Median Career Experience
11 years
Median Tenure
1.5 years
