Brand & Content Strategy Lead

Chicago, IL (Hybrid)

$100K/yr – $120K/yrMid Level4+ years expFull time

Posted 3 days ago

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Job Summary

Lead the end-to-end brand function and content engine, owning brand strategy, storytelling, social presence, and integrated campaigns across digital channels while collaborating with executive leadership.

  • Own the full brand function and work directly with executives
  • Drive content strategy across social, blogs, newsletters, and thought leadership

Job Description

Responsibilities

  • Brand Strategy & Positioning
  • Develop and execute a cohesive brand strategy that strengthens awareness, engagement, and market positioning.
  • Ensure consistent messaging, voice, and visual identity across all customer touchpoints.
  • Translate complex ideas into compelling stories that resonate with target audiences.
  • Content Strategy & Creation
  • Own the content strategy across digital channels, including social media, blogs, newsletters, case studies, and thought leadership.
  • Write and edit engaging content tailored to different audiences and stages of the customer journey.
  • Create executive thought leadership content and support leadership's personal brand initiatives.
  • Social Media & Digital Presence
  • Manage and grow the company's social media presence through strategic planning and high-quality content.

Requirements

  • 4-7+ years of experience in brand marketing, content marketing, communications, or a similar role.
  • Exceptional writing, editing, and storytelling skills with the ability to adapt tone for different audiences.
  • Experience building and executing content strategies across multiple digital channels.
  • Strong understanding of social media platforms, content marketing, and brand development.
  • Highly organized with excellent project management skills and the ability to manage multiple priorities simultaneously.
  • Comfortable working in a fast-paced, entrepreneurial environment with changing priorities.
  • Strong collaboration and communication skills with the confidence to work directly with senior leadership.
  • Experience with content management systems, marketing platforms, and creative tools such as Adobe Creative Suite, Canva, or Figma is preferred.
  • Experience creating executive-level thought leadership content is highly desirable.
  • Photography, videography, or multimedia content creation experience is a plus.

Benefits

  • Premium Benefits: Comprehensive medical, dental, and vision coverage with approximately $800+ per month covered by the company. Additional perks include a gym benefit, commuter benefit, and a $30 daily office dinner stipend.
  • Financial Security: 401(k) with company match to help you invest in your future.
  • Meaningful Ownership: Take ownership of an entire brand function and work directly with executive leadership to shape the company's voice, positioning, and market presence.
  • Collaborative Culture: Join a high-performing, idea-driven team that values excellence, integrity, innovation, and a merit-based environment where great ideas win regardless of title.
  • Team-Focused Environment: Enjoy regular company offsites, monthly team outings, and an energetic culture built around collaboration and shared success.
  • Hybrid Flexibility: Work in a hybrid environment based in Chicago while collaborating closely with leadership and cross-functional teams
Logical Media Group logo

Logical Media Group

3.7 Glassdoor

Logical Media Group is a full-service digital marketing agency located in the River North neighborhood of Chicago. Logical specializes in Search Engine Marketing (SEO and PPC), Amazon Marketing, Social Media Marketing, Email Marketing, Display Advertising, and Website Design & Development. Over the past 10 years, Logical has evolved from an SEM agency to a full-service partner for our clients in all areas of design and digital marketing. Logical has been listed on the Inc. 5000 list for 2015, 2016, 2017, 2018, and 2019 for the fastest-growing companies in the U.S and is excited to continue the growth!

Founded in 2006
Chicago, Illinois, US
42 employees (23 in marketing)
71% recommend to a friend
70% CEO approval

Traffic Signals

Monthly Visitors
6K
Monthly Google Ads Budget
$263.8K
Traffic Source Mix
Search
35.1%
Direct
48.2%
Referral
8%
Social
7%
Paid
1.3%

Headcount Trend

Current headcount: ~41

Marketing Team

Marketing Team Size
20 (49% of company)
Median Career Experience
9 years
Median Tenure
4.6 years
Marketing Roles Posted (Last 30 Days)
1