Associate Trade Marketing Manager

Napa, CA (Hybrid)

$70K/yr – $90K/yrMid Level2+ years expFull time

Posted 5 days ago

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Job Summary

Own national accounts marketing execution and customer storytelling to drive growth for key partners, coordinating activations, content, and cross-functional strategy.

  • Lead cross-functional collaboration to translate insights into compelling presentations and programs.
  • Drive customer-focused marketing initiatives and measurable growth across national accounts.
  • Support senior leadership with strategic planning and business reviews.

Job Description

Responsibilities

  • Partner directly with National Accounts sales leaders to help win new business and expand existing customer partnerships.
  • Influence marketing strategies for leading restaurant, hospitality, entertainment, and foodservice operators.
  • Collaborate with brand marketing, innovation, creative services, digital marketing, trade marketing, and sales teams across the organization.
  • Bring consumer insights and market trends to life through compelling, customer-focused storytelling.
  • Support national account activations and programs that create measurable business impact.
  • Gain exposure to senior leadership, strategic planning, and commercial decision-making.
  • Develop compelling customer presentations, RFP responses, and business reviews that support account growth and brand placement opportunities.
  • Translate customer objectives, consumer insights, and market trends into persuasive business recommendations.
  • Collaborate with National Accounts sales teams to identify opportunities that support customer goals and drive profitable growth.
  • Support the development and execution of strategic marketing initiatives for key national account partners.

Requirements

  • Bachelor's degree in Marketing, Business, Communications, or a related field.
  • 2+ years of experience in marketing, customer marketing, sales enablement, trade marketing, category management, hospitality, CPG, beverage alcohol, agency, or related industries.
  • Strong presentation development and visual storytelling skills.
  • Excellent written, verbal, and interpersonal communication skills.
  • Strong project management and organizational abilities.
  • Ability to manage multiple priorities in a fast-paced environment.
  • Proficiency with Microsoft PowerPoint, Excel, Word, and other business productivity tools.

Preferred

  • Experience supporting B2B sales teams or customer-facing marketing initiatives.
  • Knowledge of hospitality, foodservice, wine, spirits, or consumer packaged goods industries.
  • Experience using data and consumer insights to support business recommendations.
  • Familiarity with Adobe Creative Suite or other design platforms.
  • Experience leveraging AI-enabled tools to enhance productivity, content development, and presentation creation.

Benefits

  • This role offers medical, dental, vision, life insurance coverage, disability benefits, PTO, wellness programs and fertility and family building benefits.
  • We also provide a 401(k) plan where TFE may make a discretionary profit-sharing contribution.
Trinchero Family Estates -us logo

Trinchero Family Estates -us

Trinchero Family Wine & Spirits began over 75 years ago as a product of determination and a bit of luck, when Italian immigrant Mario Trinchero and his family left New York in pursuit of a better life across the country in Napa Valley, California. With the family’s health and happiness at its heart, Trinchero offers a best-in-class benefits package that will grow the family to a thousand more. Come work for us and see why 25 percent of Trinchero has stayed within the family for the last 20 years by reviewing our competitive, comprehensive benefits package.

Founded in 1984
1 employees

Traffic Signals

Monthly Visitors
8.3K
Traffic Source Mix
Search
42.3%
Direct
41.6%
Referral
6.5%
Social
8.4%
Paid
1.1%

Headcount Trend

Current headcount: ~2

Marketing Team

Marketing Roles Posted (Last 30 Days)
1