Associate Marketing, Global Brand Team (Product) - American Girl

El Segundo, CA (On-site)

$110K/yr – $125K/yrMid Level3+ years expFull time

Posted 4 months ago

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Job Summary

Drive end-to-end product marketing and lifecycle for a global toy/brand segment.

  • Own end-to-end product marketing and lifecycle management across global markets.
  • Must-have: 3+ years in marketing with MBA or 5+ years without MBA.
  • Standout: Global scope with P&L and cross-functional leadership.

Job Description

Responsibilities

  • Own the day-to-day management of the product segment(s) and act as point of contact for brand inquiries and dissemination of brand information.
  • Work in collaboration with the manager to manage the product portfolio and all key product line tools and documents, develop business strategies, objectives & insights and manage the P&L.
  • Ensure all product marketing projects are supported by business strategy, objectives and insights.
  • Work closely with cross-functional partners (Product Design, Packaging, Development, etc.) to bring innovative and compelling toys to market on time and on budget, backed by Consumer Insights.
  • Collaborate with manager in gaining buy-in for global product strategies at all levels, as well as executional commitment from internal partners to activate across key markets and key lines of business.
  • Assist with managing margin targets and line plans from initiation to completion with cohesive hand off to commercial team.
  • Prepare for and deliver presentations that convey a strategic message to large audiences. Present with confidence regularly to drive brand strategy and products.
  • Own product lifecycle, working closing with the supply planning, demand planning, retail and commercial teams.
  • Lead global business reporting and analysis.
  • Monitor key trends, brands and competitors’ performance in all markets.

Requirements

  • 3+ years relevant work experience in marketing with MBA or 5+ years without MBA, preferably in product development, or in a retail or consumer driven company.
  • Thorough understanding of marketing mix and KPIs
  • Nimble and flexible thinking, ability to quickly learn and apply new ways of thinking.
  • Excellent analytical and project management skills.
  • Experience analyzing data and managing financials
  • Ability to synthesize data and pull insights to create recommendations
  • Strong skills presenting in front of large groups and a senior level audience
  • Highly organized, independent and detail oriented with strong follow up skills
  • Excellent written and verbal communication skills
  • Strong time management, planning and project execution skills

Preferred

  • MBA preferred but not necessary with the right experience.

Benefits

  • Mattel offers competitive total pay programs, comprehensive benefits, and resources to help empower a culture where every employee can reach their full potential.
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Mattel

La Mauritano-Tunisienne des Télécommunications est le premier opérateur mobile en Mauritanie.

Founded in 1999
Nouakchott, Nouakchott-Nord Region, MRT
318 employees (51 in marketing)

Headcount Trend

Current headcount: ~318

Marketing Team

Marketing Team Size
38 (12% of company)
Marketing Roles Posted (Last 30 Days)
21