Responsibilities

• Inform brand-level commercial planning, including AOP and LRGS volume assumptions, in partnership with Regions and Sales.
• Own pricing, promotion, and channel execution frameworks, ensuring consistency and profitability across markets.
• Provide A&P investment governance by brand and market, ensuring disciplined allocation aligned to growth priorities.
• Execute brand strategy in local markets, adapting campaigns, content, and activation to regional and retailer needs.
• Serve as the primary interface with Sales, Trade Marketing, and Retailers, aligning GTM priorities and execution.
• Track and optimize commercial performance (revenue, margin, sell-through, promotion ROI), sharing insights back to Global Brand teams to inform strategy evolution.

Requirements

• Bachelor’s degree in marketing, business or related field
• Strong quantitative analysis skills, critical thinking and financial knowledge
• Fundamental understanding of marketing principles and business
• Demonstrated leadership
• Advanced Microsoft Excel and Power point skills
• Possess a positive ‘can do’ attitude
• Tenacious and eager to grow personally and professionally
• Ability to find creative solutions to problems as they arise
• Able to work within timelines for brand analyses and reporting projects

Preferred

• Experience in category management, trade or brand marketing, space planning, consumer research, sales and/or finance is a PLUS