Associate Director, Social Media

USA (Hybrid)

$100K/yr – $120K/yrSenior Level6+ years expFull time

Posted 2 months ago

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Job Summary

Own and elevate social strategy for health-focused clients by shaping platform-native content, governance, and measurement, while mentoring teams and incubating new social programs.

  • Growth & Governance: Build and guide cross-platform programs with strong platform expertise to meet client objectives.
  • Team Leadership & Collaboration: Mentor junior staff, coordinate publishing and approvals, and align on KPIs with the measurement team.
  • Innovation & Advisory: Develop fresh concepts, nurture platform relationships, and educate teams on decision impacts for social programs.

Job Description

Responsibilities

  • Maintain and evolve social platform expertise by counseling clients and internal teams on best practices across major platforms and formats, including emerging trends in organic and paid efforts.
  • Social Content & Channel Management: steward content timelines and review processes, coordinate client and account feedback, and ensure flawless publishing and community management.
  • Team Mentorship & Oversight: cultivate growth of Associates and Managers through strategic counsel, coaching, and mentorship.
  • Results & Measurement-Oriented Thinking: partner with in-house data scientists to set KPIs, derive insights, and inform future content strategies.
  • Innovate on the Tried-and-True: identify new opportunities, maintain platform relationships, and brainstorm programs rooted in business objectives and audience insights.
  • Be a Trusted Advisor: educate teams on social decisions and issues management, ensuring well-informed actions for clients and colleagues.

Requirements

  • Minimum 6 years of experience, ideally in health, biotech or pharmaceutical social media
  • Demonstrated understanding of organic and paid social across channels, with ability to develop strategic plans aligning to client objectives
  • Highly organized, deadline-conscious, able to multi-task and deliver quality work with limited supervision
  • Demonstrated understanding of paid social fundamentals and collaboration with paid media partners
  • Experience using social monitoring and measurement platforms with strong analytical skills
  • Client service experience, preferably in an agency environment, with cross-functional collaboration
  • Proven success mentoring junior team members
  • Understanding of FDA and FTC regulations guiding biotech/pharma social efforts
  • Ability to grow social media business and participate in new business pitches

Preferred

    Benefits

    • Real Chemistry offers a comprehensive benefit program and perks, tailored to your region. Globally, this includes offices in our key markets with free snacks to keep you running all day long, generous holiday and paid time off, options for private medical, dental, and vision plans, and support in saving for the future.
    • Other perks include mental wellness coaching and support and access to more than 13,000 online classes with LinkedIn Learning.
    • Learn more about our great benefits and search specific offerings in your region at: www.realchemistrybenefits.com.
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    Real Chemistry

    3.2 Glassdoor

    Real Chemistry drives the commercial success of healthcare companies by creating AI-powered, idea-driven healthcare experiences with the customer at the center. Over 2,000 experts from a wide range of disciplines collaborate without barriers under a single, unified mission: to transform what healthcare is to what it should be.

    Founded in 2001
    New York, New York, USA
    2.5K employees (648 in marketing)
    44% recommend to a friend
    44% CEO approval

    Traffic Signals

    Monthly Visitors
    53.9K
    Monthly Google Ads Budget
    $1.4K
    Traffic Source Mix
    Search
    27.3%
    Direct
    53.5%
    Referral
    5.9%
    Social
    12.5%
    Paid
    0.7%

    Headcount Trend

    Current headcount: ~2.5K

    Marketing Team

    Marketing Team Size
    461 (18% of company)
    Median Career Experience
    14 years
    Median Tenure
    6 years
    Marketing Roles Posted (Last 30 Days)
    28

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