Responsibilities

• Lead the development and execution of paid search strategies aligned with client business objectives and growth goals.
• Serve as a trusted advisor to clients, providing strategic recommendations and performance insights.
• Own senior-level client relationships and present business reviews, annual planning initiatives, roadmaps, and growth opportunities.
• Identify opportunities to drive customer acquisition, revenue growth, operational efficiencies, and overall account performance.
• Collaborate with cross-functional teams to develop integrated media solutions and holistic performance strategies.
• Oversee paid search programs across Google Ads, Microsoft Ads, SA360, Shopping, and Performance Max.
• Guide teams in campaign structure development, audience strategy, bidding approaches, testing frameworks, and optimization methodologies.
• Ensure accounts maintain best-in-class operational standards and deliver measurable business impact.
• Partner with platform representatives to leverage beta programs, product enhancements, and emerging best practices.
• Provide strategic oversight of feed management and product data optimization initiatives.

Requirements

• 7+ years of experience in paid search and performance marketing with progressive leadership responsibilities.
• Deep expertise across Google Ads, Microsoft Ads, SA360, Shopping, and Performance Max.
• Strong understanding of Google Merchant Center, product feeds, taxonomy management, custom labels, and feed optimization strategies.
• Experience with feed management platforms such as Feedonomics, Productsup, DataFeedWatch, Channable, or similar solutions.
• Proven success leading client relationships and presenting strategic recommendations to senior stakeholders.
• Strong forecasting, budget management, performance analysis, and business planning experience.
• Experience managing and developing high-performing teams.
• Familiarity with AI-powered marketing solutions, automation tools, scripting, and emerging search technologies.

Benefits

• Paid Family Care for parents and caregivers for 12 weeks or more
• Monetary assistance and support for Adoption, Surrogacy and Fertility
• Monetary assistance and support for pet adoption
• Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
• Tuition Assistance
• Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
• Matching Gifts programs
• Flexible working arrangements
• 'Work Your World’ Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
• Business Resource Groups that support multiple affinities and alliances