Associate Director, Performance Content (SEO/AEO/GEO) at Publicis Groupe Holdings B.V | Chicago, IL | $46/hr – $67/hr

Publicis Groupe Holdings B.V

Associate Director, Performance Content (SEO/AEO/GEO)

Chicago, IL (On-site)

$46/hr – $67/hrSenior Level5+ years expTemporary

Posted 6 weeks ago

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Job Summary

Own commerce search visibility and product content optimization across PDPs, retailer search, and marketplaces; connect AI and GEO/AEO learnings to retail activation and performance.

Bridge brands, retailers, and AI driven search to raise discoverability and conversion.
Translate GEO/AEO needs into practical retailer activation steps with merchandising, SEO, and retail media teams.
Plan activation across top retailers and marketplaces and tie learnings to downstream performance metrics.

Job Description

Responsibilities

Identify commerce and retail environments most relevant to each segment, including retailer.com, marketplaces, retail media networks, and product detail page ecosystems.
Evaluate how product content, retail taxonomy, reviews, availability, ratings, and merchandising may influence search, AI answer visibility, and consumer conversion.
Partner with commerce, retail media, SEO, and brand teams to recommend practical changes that improve product discoverability and downstream performance.
Translate GEO/AEO needs into commerce actions, such as improved PDP content, structured product information, retailer search optimization, marketplace presence, and retail media alignment.
Identify where teams have control versus where retailer or partner coordination is required.
Support activation planning across top priority retailers and marketplaces.
Help connect AI/search visibility learnings to commerce performance and retail media planning.

Requirements

5+ Years of experience in SEO, Paid Search, Retail Media or similar function.
Strong commerce, retail media, marketplace, or shopper marketing experience.
Understanding of retailer search, PDP optimization, marketplace content, retail media activation, and conversion drivers.
Ability to work across brands, retail partners, and internal commerce/media teams.
Experience with platforms such as Amazon, Walmart, Target, Kroger, Instacart, Chewy, PetSmart, or similar preferred.
Comfortable translating strategic AEO/GEO needs into practical commerce activation steps.

Preferred

Experience with platforms such as Amazon, Walmart, Target, Kroger, Instacart, Chewy, PetSmart, or similar preferred.

Publicis Groupe Holdings B.V

Publicis Media harnesses the power of modern media through leading agency brands Dysrupt, Infinite Roar, Publicis Collective, Publicis Health Media, Spark Foundry, Starcom and Zenith, as well as global accelerator PMX; immersive experience group PMCI (inclusive of Picture Motion and RDL Worldwide); and access to integrated platform-based technologies and offerings from CJ, Epsilon and Influential. A key business solution of Publicis Groupe ([Euronext Paris FR0000130577, CAC 40]), Publicis Media’s digital-first, data-driven global solutions deliver client value and drive growth in a platform-powered world. It is present in over 100 countries with over 23,000 employees worldwide.

London, England, United Kingdom

11K employees (3,008 in marketing)

www.publicisgroupe.com