Responsibilities

• Own end-to-end execution of email campaigns within ActiveCampaign (or similar ESPs)
• Build, QA, schedule, and deploy email campaigns across promotional, content, and lifecycle messaging
• Ensure accurate tracking, links, UTMs, and integrations are properly implemented
• Manage multiple client calendars and ensure on-time delivery across all tiers
• Translate client goals into actionable email strategies aligned to engagement tiers
• Develop and execute testing frameworks (subject lines, CTAs, content blocks, send timing)
• Build and manage audience segmentation based on behavior, lifecycle stage, and engagement
• Monitor deliverability, engagement trends, and list health; recommend suppressions or hygiene actions
• Optimize programs based on performance insights and platform learnings
• Build and optimize automations such as: Welcome series, Abandoned cart / browse abandonment, Post-purchase and cross-sell flows

Requirements

• 3–5 years of hands-on email marketing experience in an agency or in-house role
• Strong working knowledge of ActiveCampaign (or comparable ESPs such as Klaviyo, HubSpot, Braze, or Iterable)
• Experience managing multiple client accounts simultaneously
• Proven ability to execute both campaign-based and lifecycle/automation-based email programs
• Solid understanding of: - segmentation strategies - deliverability best practices - A/B testing methodologies
• Comfortable presenting performance insights to clients and stakeholders
• Highly organized with strong attention to detail and deadlines
• Ability to translate data into actionable recommendations for clients

Preferred

• +5 Years of email marketing or retention marketing experience
• Experience working in a performance marketing or growth-focused agency
• Familiarity with CRM, paid media, or cross-channel lifecycle strategies
• Experience supporting ecommerce, subscription, or lead-generation brands
• Knowledge of HTML/CSS for email (not required, but a plus)

Benefits

• Work on high-impact client programs with real performance visibility
• Opportunity to grow into senior lifecycle, CRM, or channel-lead roles
• Collaborative, strategy-forward environment with strong creative and paid media teams
• Flexible, remote-friendly culture with room to shape processes as we scale