Associate, Biddable Digital Media (Social, Programmatic, Search)

El Segundo, CA (Hybrid)

$74K/yr - $95K/yr (Est.)Intern/New GradFull time

Posted 2 weeks ago

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Job Summary

Own end-to-end biddable media across social, search, and programmatic with cross functional alignment on audience, bid strategies, and creative optimization.

  • Own setup, monitoring, and optimization within DSPs, social, and search channels to meet client objectives.
  • Shape audience recommendations and optimization plans with strategy, analytics, and activation teams.
  • QA, reporting, and documentation to ensure accurate measurement and timely delivery.

Job Description

Responsibilities

  • Support the development and execution of social, search, and programmatic media campaigns from planning through reporting.
  • Collaborate with strategy, analytics, ad operations, and activation teams to develop audience recommendations, campaign approaches, and optimization strategies based on client objectives.
  • Collaborate with Creative agency for creative handoff, creative builds, optimizations, and reporting
  • Build, launch, monitor, and optimize campaigns within Demand Side Platforms, Social, and Search platforms, including audience creation, budget management, bulk edits, troubleshooting, and pacing oversight.
  • Analyze campaign performance and reporting to identify insights and provide recommendations related to audience, platform, placement, bidding, and creative strategy.
  • Conduct quality assurance across campaign setup, tagging, tracking, and launch readiness to ensure accurate implementation and performance measurement.
  • Manage campaign deliverables, maintain status documents, communicate project updates, and proactively flag timeline risks or challenges.
  • Assist in the development of client-facing materials including media plans, performance reports, optimization recommendations, tests-and-learns, and campaign wrap-ups.
  • Support post-campaign reconciliation, billing processes, and campaign documentation.
  • Conduct audience, competitive, and marketplace research to identify opportunities and inform planning recommendations.

Requirements

  • Bachelor’s degree preferred in Advertising, Marketing or similar
  • Be proactive: Show interest in constantly learning and growing
  • Be outgoing: Lots of communication with internal teams and outside vendors required
  • Be organized: able to work with dept head to prioritize projects across campaigns while also clearly communicating progress and project completion
  • Detail-oriented with strong attention to follow through
  • Strong Microsoft Office skills - especially Excel
  • Ability to be flexible and a team member
  • Willing to work in a fast-paced environment
  • Experience in Paid Search, Paid Social, or Programmatic is a plus, but not required.

Preferred

  • Experience in Paid Search, Paid Social, or Programmatic is a plus, but not required.

Benefits

  • highly competitive benefits like generous medical, dental, vision, pet insurance, commuter benefits, disability and life insurance coverage, 401(k) matching, up to 14 holidays per year, a “Do Good Day,” and unlimited PTO.
  • employee social and wellness events, a DEI Council, auto purchase rebate program, monthly wellness allowance, and in-office amenities such as fresh kombucha and an in-house barista inside our beautiful, new vibrant El Segundo office.
Canvas Worldwide logo

Canvas Worldwide

Named one of AdAge's 2024 Best Places to Work, Canvas Worldwide is an independent media agency that provides ingenious solutions for brands looking to challenge the status quo. And as a mission-based agency, our rallying cry, "Challenge the Comfortable," is our team philosophy to push outside our comfort zones to solve problems in new ways – because there can be no greatness without enduring a bit of discomfort. Canvas was created to embrace the rapid pace of change in the industry with the belief that future viability means reimagining what's possible. This fresh, strategic approach to media marketing services has produced an environment in which it’s possible to fearlessly try the unusual. Under the “Challenge the Comfortable” banner, the Canvas team dedicates itself to getting outside of our comfort zones and resisting the conventional. Launched in 2015, we are dual-headquartered in Los Angeles and New York, with regional offices in Chicago, Dallas, Denver and Atlanta. Canvas Worldwide services clients such as Hyundai, Kia, Genesis, Starz, MGM Studios, McDonald's, Dolby Laboratories, Zillow, and more.

Founded in 2016
Los Angeles, CA, US
593 employees (151 in marketing)

Traffic Signals

Monthly Visitors
4.2K
Traffic Source Mix
Search
30%
Direct
53.4%
Referral
6.5%
Social
8.7%
Paid
1.2%

Headcount Trend

Current headcount: ~581

Marketing Team

Marketing Team Size
130 (22% of company)
Median Career Experience
9 years
Median Tenure
3.6 years
Marketing Roles Posted (Last 30 Days)
6

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