Associate Ads Product Marketing Manager

New York, USA (On-site)

$161K/yr – $245K/yrMid Level5+ years expFull time

Posted 4 months ago

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Job Summary

Drive Netflix Ads product marketing by defining go-to-market and aligning cross-functional teams to bring new ad solutions to market.

  • Own cross-functional go-to-market support and materials that bring ad solutions to life.
  • Must-have: 3–5 years in product marketing for digital advertising or B2B, with 5–7 total years of experience.
  • Standout: Proven ability to influence across product, sales, research, and regional teams.

Job Description

Responsibilities

  • Support the definition and development of go-to-market efforts across new ad product solutions, and enhance existing offerings in close partnership with cross-functional stakeholders (product commercialization, ad product, research, sales, UX, measurement, policy, etc).
  • Be a trusted partner to both the product and sales teams, and work closely with your team members in driving projects forward
  • Support the team in identifying and executing marketing needs to support ad products.
  • Collaborate and assist in creating materials, demos, assets, etc that bring solutions to life in a succinct and exciting way.
  • Collaborate cross-functionally (Comms, Ad Product, Marketing) to ensure a consistent ads narrative.
  • Collaborate with Research teams to include audience and industry insights that can inform the development of new ad solution offerings and their positioning in market.
  • Surface regional insights and feedback to Global PMM and Product teams, acting as the voice of the market in product development discussions.

Requirements

  • 3-5 years experience in product marketing or equivalent experience within the digital advertising and/or B2B Advertising space, and total of 5-7 years overall experience.
  • Cross-functional collaborator at heart: Experience in partnering cross-functionally on bringing products to market in the advertising/B2B space.
  • Expert at navigating complex, matrixed organizations: You know how to build relationships quickly, influence without authority, and get things done across teams and geographies.
  • Excellent communication and storytelling skills, with comfort in understanding research data.
  • Ability to collaborate in an environment that values team culture and inclusiveness.
  • Teamwork and execution: Excel at teamwork and have an ability to execute on near-term business priorities while simultaneously with building a long-term strategy for ad product marketing
  • Strong project management, planning, and organizational skills, including the ability to handle multiple projects simultaneously and to deliver work under tight timelines.
  • Product expert and roadmap experience: High-level understanding of product growth and developing strategic roadmaps.
  • Advertising industry knowledge: Knowledge of the ad-supported streaming space and and ad tech ecosystem is required.
  • CTV industry a plus.
  • Programmatic experience and deck development a plus.

Preferred

  • CTV industry a plus.
  • Programmatic experience and deck development a plus.

Benefits

  • Netflix provides comprehensive benefits including Health Plans, Mental Health support, a 401(k) Retirement Plan with employer match, Stock Option Program, Disability Programs, Health Savings and Flexible Spending Accounts, Family-forming benefits, and Life and Serious Injury Benefits.
  • We also offer paid leave of absence programs.
  • Full-time hourly employees accrue 35 days annually for paid time off to be used for vacation, holidays, and sick paid time off.
  • Full-time salaried employees are immediately entitled to flexible time off.
Netflix logo

Netflix

Netflix is one of the world's leading entertainment services, with over 300 million paid memberships in over 190 countries enjoying TV series, films and games across a wide variety of genres and languages. Members can play, pause and resume watching as much as they want, anytime, anywhere, and can change their plans at any time.

Founded in 1997
Los Gatos, CA, US
17K employees (5,792 in marketing)

Traffic Signals

Monthly Visitors
1.5B
Monthly Google Ads Budget
$211.5K
Traffic Source Mix
Search
18.8%
Direct
79.3%
Referral
1.3%
Social
0.5%
Paid
0.1%

Headcount Trend

Current headcount: ~17.7K

Marketing Team

Marketing Team Size
3,426 (19% of company)
Median Career Experience
16 years
Median Tenure
4.6 years
Marketing Roles Posted (Last 30 Days)
13

Funding

Total Funding
$72.1B
Last Raise
$67.2B
Post IPO Debt, 3 months ago

Funding History

  • Dec 2025
    Post IPO Debt • $67.2B
  • Aug 2024
    Post IPO Debt • $1.8B
  • May 2018
    Post IPO Debt • $2.7M

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