Assistant Marketing Manager – Marketing & Events

Sacramento, CA (On-site)

$55K/yr – $80K/yrEntry Level2+ years expFull time

Posted 1 day ago

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Job Summary

Own and drive integrated marketing programs from planning to execution across events, campaigns, and digital initiatives, while collaborating with cross-functional teams to optimize performance and engagement.

  • Lead end-to-end campaign planning and event coordination.
  • Analyze performance data to inform optimization across channels.

Job Description

Responsibilities

  • Support the development and execution of integrated marketing campaigns aligned with business objectives.
  • Plan and coordinate marketing events, product launches, promotional campaigns, trade shows, and brand activations .
  • Manage event logistics, timelines, vendors, and campaign deliverables.
  • Collaborate with sales, creative, public relations, and leadership teams to ensure successful campaign execution.
  • Monitor and analyze marketing campaign performance and provide recommendations for improvement.
  • Assist with creating marketing materials, presentations, promotional content, and event collateral.
  • Support digital marketing efforts, social media initiatives, and offline promotional strategies.
  • Help identify opportunities to improve customer engagement and overall campaign results.

Requirements

  • Bachelor’s degree in Marketing, Business Administration, Communications, or a related field preferred.
  • 2–5 years of experience in marketing, event planning, promotions, brand management, or campaign coordination .
  • Strong project management and organizational skills.
  • Excellent communication, presentation, and relationship-building abilities.
  • Experience using marketing tools, CRM platforms, event software, and Microsoft Office.
  • Ability to manage multiple projects in a fast-paced, deadline-driven environment.
  • Strong attention to detail with excellent problem-solving skills.

Preferred

  • Experience supporting event marketing, experiential marketing, or brand campaigns .
  • Strong understanding of marketing strategy and campaign execution.
  • Ability to coordinate vendors, timelines, and event resources.
  • Creative mindset with the ability to develop engaging marketing experiences.
  • Experience tracking campaign metrics and measuring marketing performance.

Benefits

  • Opportunity to lead and support high-impact marketing campaigns and events .
  • Career advancement and leadership development opportunities.
  • Exposure to marketing strategy, brand growth, and cross-functional collaboration.
  • Competitive compensation and performance-based incentives.
  • A collaborative, growth-focused environment where ideas and contributions are valued.
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SI Marketing

Hacemos foco en que el negocio y el mercado se digan Sí!- Somos una Consultora de Negocios y Mercado que brinda servicios y soluciones para construir valor y generar resultados.- Aportamos al plan de negocio y a los procesos del negocio el factor de relación con el mercado y contexto.- Operamos desde la concepción de un negocio, en su evaluación, desarrollo, expansión y hasta la venta de empresas.

Founded in 2011
ARG
4 employees (1 in marketing)

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