Assistant Brand Manager - Pediatric Marketing - Columbus, OH

Columbus, OH (On-site)

$61K/yr – $123K/yrEntry Level1+ years expFull time

Posted 7 days ago

Job Summary

Own and drive pediatric product innovation and consumer marketing initiatives, lead cross-functional teams, and manage budgets and regulatory reviews across the portfolio.

  • Own day-to-day management of innovation projects and in-market execution
  • Lead cross-functional teams and agency partners
  • Track performance and competitive trends to inform strategy

Job Description

Responsibilities

  • This position will be responsible for the day-to-day management and implementation of key product innovation projects, consumer marketing materials and management of cross-functional communication for the Pediatric marketing team.
  • This role will have the opportunity to help identify opportunities and execute marketing tactics to accelerate Pediatric growth.
  • Manage innovation projects including the creation of P&L & demand templates, representing commercial needs on project team and leading cross-functional team to execute in market.
  • Develop and implement key consumer-facing marketing tactics including new product launch plans to execute across the Pediatric portfolio of products.
  • Manage the medical, legal, and regulatory review process including claims and promotional materials management, creation and formal submission and approvals.
  • Responsible for agency management and Integrated Agency Team process to ensure cohesive strategy across all Pediatric agency partners.
  • Partner with finance & external partners to manage consumer marketing budget.
  • Monitoring and reporting on competitive trends and market best practices.
  • Opportunity to evaluate competitive products consumption trends and track Pediatric new product launch performance
  • Ad hoc projects to support Consumer marketing needs.

Requirements

  • BS / BA in Marketing, Finance, Communications, Management, or Project Management
  • 1-2 years in eCommerce/digital marketing for CPG or Healthcare brands desired

Preferred

  • Ability to effectively manage complex projects with multiple stakeholders
  • Initiative to identify opportunities and develop plans to drive business performance
  • Strong communication and collaboration skills
  • Business analytics and KPI tracking capabilities

Benefits

  • Career development with an international company where you can grow the career you dream of.
  • Employees can qualify for free medical coverage in our Health Investment Plan (HIP) PPO medical plan in the next calendar year.
  • An excellent retirement savings plan with high employer contribution
  • Tuition reimbursement, the Freedom 2 Save student debt program and FreeU education benefit - an affordable and convenient path to getting a bachelor’s degree.
  • A company recognized as a great place to work in dozens of countries around the world and named one of the most admired companies in the world by Fortune.
  • A company that is recognized as one of the best big companies to work for as well as a best place to work for diversity, working mothers, female executives, and scientists.

Salaries

Posted range

$61K/yr – $123K/yr

Taken straight from the job posting.

See all Abbott Laboratories salaries

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Assistant Brand Manager - Pediatric Marketing - Columbus, OH

Abbott Laboratories · Columbus, OH · On-site