Responsibilities

• Lead and own creation and implementation of PH NAR Amazon 360 Strategic plan (paid + organic) and relation between Integrated Agency Team, Amazon Ads, Philips Amazon Sales team and other external partners.
• Translate business briefs into activation briefs for Amazon and connects the dots between activation and sales plans.
• Oversees all content needs for Amazon activation (owned- ie PDP, brand store and paid content – banner ads, search ad copy, etc.).
• Oversees implementation of all media strategy plans for Amazon and ensures performance vs. Business and Sales objectives.
• Owns Development of media strategy/brief/KPIs to deliver on objective of national business and customer priorities ( i.e. High-Volume Events (HVE), Recurring Revenue, Base vs. Promo .
• Responsible to monitor Amazon Market Share, Share of Voice and Sales & Profit objectives. Leveraging data to optimize, on the go, the existing media plans. Ensure media optimization and performance review when needed to deliver on KPI’s.

Requirements

• Bachelor’s degree in a related field or equivalent education/experience.
• 8+ years of experience in CPG media management which could include agency management. Amazon experience required.
• Your skills include amazon ecosystem and full funnel media activation experience; proven record of media activations plans and results on Amazon and ability to influence and build strong working relationships.
• You must be able to successfully perform the following minimum Physical, Cognitive and Environmental job requirements with or without accommodation for this Position .
• You’re a self-starter with the ability to work in a faced paced, agile environment.

Benefits

• Employees are eligible to participate in our comprehensive Philips Total Rewards benefits program, which includes a generous PTO, 401k (up to 7% match), HSA (with company contribution), stock purchase plan, education reimbursement and much more. Details about our benefits can be found here.