Ai Content & Digital Marketing Specialist

O'Fallon, MO (On-site)

$18/hr – $22/hrMid Level3+ years expFull time

Posted 3 weeks ago

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Job Summary

Own an AI powered content and search visibility engine for local real estate, turning market insights into multi-channel content and healthy lead flow.

  • Own content creation and distribution across blogs, social, and email campaigns with an AI informed research backbone.
  • Own SEO, local search visibility, and YouTube/Google presence to attract buyers and sellers in target neighborhoods.
  • Own content opportunities from high value buyer/seller questions and market signals to inform topics and cadence.

Job Description

Responsibilities

  • Plan, design, and schedule social media posts across multiple platforms.
  • Write blog posts, community highlights, and market updates for the website.
  • Build monthly newsletters and email drip campaigns for our database.
  • Collaborate with agents on video ideas, reels, and story content.
  • Research consumer search behavior across Google, Google AI, ChatGPT, Perplexity, Reddit, YouTube, TikTok, Facebook Groups, Zillow, Realtor.com, Google Trends, AnswerThePublic, and other relevant platforms.
  • Maintain an ongoing database of high-value buyer and seller questions and emerging content opportunities.
  • Manage Facebook, Instagram, LinkedIn, YouTube, TikTok, Threads, and Google Business Profile.
  • Monitor and improve website SEO including keyword optimization, internal linking, metadata, image optimization, local SEO, and AI search visibility.
  • Publish weekly Google Business Profile updates and manage reviews, photos, Q&A, and business information.
  • Research local housing statistics, economic development, schools, builders, neighborhoods, and community news to create timely market content.

Requirements

  • 1–3 years in marketing (real estate or small business preferred, but not required ).
  • Strong writing skills with attention to detail and creativity.
  • Proficiency with Canva, Mailchimp/Constant Contact (or similar), and social scheduling tools.
  • Familiarity with CRMs (e.g., FollowUpBoss/KVCore) and website platforms (WordPress, Squarespace, etc.).
  • Organized, proactive, and able to juggle multiple projects at once.
  • Experience with SEO, digital marketing, content marketing, or social media management.
  • Strong research and analytical abilities.
  • Familiarity with Google Analytics, Google Business Profile, WordPress or similar CMS, and major social media platforms.
  • Experience with AI tools such as ChatGPT, Gemini, Claude, or Perplexity is preferred.

Nice to Have

  • Experience with AI tools such as ChatGPT, Gemini, Claude, or Perplexity is preferred.

Benefits

  • Flexible schedule
  • Paid time off
  • Professional development assistance
  • Referral program
  • Monthly team outings/bonding
  • Yearly team travel for training

Marketing Team

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