Responsibilities

• Set up, manage, and optimize GIPHY Ads campaigns in GIPHY’s ad server, ensuring campaign goals and deliverables are met.
• Collaborate with Account Managers and Creative Strategists to ensure alignment with brand goals and strategies for each campaign.
• Setup tools and processes to manage GIPHY’s available inventory, optimizing for effective campaigns and overall yield.
• Deliver timely campaign reporting to internal teams and our partners.
• Develop reporting frameworks and insights that demonstrate GIPHY's value to advertisers.
• Become a key stakeholder to GIPHY Product and Engineering teams, partnering to create new features in our ad platform and to identify new products to bring to our advertisers
• Partner with GIPHY Finance to ensure that all delivered media can be recognized revenue in an efficient and timely manner.

Requirements

• 3-6 years of Ad Operations experience for a platform, publisher, or digital ad service.
• Experience and excitement to work across all teams in GIPHY’s advertising business - from sales, account management, and creative strategists, to product, engineering and finance.
• Experience with short-form content and the ability to pair creative and data to form performance insights and inform delivery strategy a plus.
• Flexibility, a collaborative spirit, and ability to manage multiple deadlines and stakeholders at once.
• Stellar organizational skills and attention to detail.
• Familiarity with AI tools and automation, like Codex a plus.
• Expertise in digital ads and delivery systems.

Preferred

• Experience with short-form content and the ability to pair creative and data to form performance insights and inform delivery strategy a plus.
• Familiarity with AI tools and automation, like Codex a plus.

Benefits

• Health, wellness and financial benefits included in our benefits package.