Responsibilities

• Create and trafficking of paid media programmatic, direct IO, and social campaigns within Campaign Manager 360 (CM360).
• Own on-site tag deployment via Tag Management System, ensuring accurate capture for performance, monitoring, targeting, and analytics.
• Lead troubleshooting of trafficked campaign tags, potential discrepancies, and delivery issues, driving resolution with publishers, agencies, and platform partners.
• Partner with brand safety provider, Integral Ad Science (IAS), to ensure brand safety benchmarks are measured and benchmarks are met.
• Maintain governance and documentation for ad ops procedures and processes.
• Perform rigorous QA/QC on campaign setups, launches, and on-site conversion tagging.
• Build and manage relationships with internal, agency stakeholders, and publishers, coordinate specs, timelines, SLAs, and escalations.
• Translate technical concepts (identity, measurement, attribution, verification, privacy) into concise guidance for non-technical stakeholders.
• Ensure compliance with privacy and data protection controls for tag deployment and data collection.
• Identify, scope, and guide automation initiatives to streamline trafficking, QA, reporting, and operational workflows.

Requirements

• 5+ years in digital marketing/advertising operations, including hands-on trafficking for programmatic, direct IO, and social.
• 5+ years in media/site tagging, marketing analytics, and campaign measurement using web analytics tools.
• Proficiency with CM360, Tag Management Systems, DSPs/SSPs; familiarity with Google Analytics, Adobe Analytics, JIRA, and brand safety partners.
• Demonstrated excellence in QA/QC, documentation, and governance.
• Strong technical problem-solving skills and the ability to communicate complex topics clearly and concisely.
• Experience leading or contributing to automation initiatives in advertising operations.

Benefits

• comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more.