Company overview

At WK Kellogg Co, we bring our best to everyone, every day through our trusted foods and brands. Our journey began in 1894, when our founder W.K. Kellogg reimagined the future of food with the creation of Corn Flakes, changing breakfast forever. Since then, we have embraced the same spirit of innovation and entrepreneurship in everything we do, channeling our founder’s passion and commitment to creating high quality and delicious products while fostering communities. Our iconic brand portfolio includes Frosted Flakes, Rice Krispies, Froot Loops, Kashi, Special K, Raisin Bran, and Bear Naked. With a presence in the majority of households across North America, our brands play a key role in enhancing the lives of millions of consumers every day, promoting a strong sense of physical, emotional and societal wellbeing. Our beloved brand characters, including Tony the Tiger and Toucan Sam, represent our deep connections with the consumers and communities we serve.
Founded in 2023
Battle Creek, Michigan, USA
1.3K employees (80 in marketing)

Salaries

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People

Hiring activity

Open marketing jobs over time

24 open now

Headcount trend

Company growth over the last 12 months

Headcount +4% year over year

Audience

Monthly website visitors
330K
Month over month+6.2%
Quarter over quarter-3.4%
Top sourceSearch (49.3%)
Ad budget per month$21.2K
Average search rank36.3
Traffic source mix
Search
49.3%
Direct
36.7%
Referral
10.1%
Social
3%
Paid referral
0.9%

LinkedIn followers

Follower count and growth

Total followers

50.9K

12-mo growth

+51.4%

Monthly growth

+4.5%

News

Links