Instacart

Brand · Computer Software

Glassdoor3.5

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Instacart insights

Company and marketing-team signals from saved company data and employee profiles. Use this before you apply, interview, or negotiate.

Founded

2012

Headquarters

San Francisco, CA

Employees

1001-5000

7.2% growth last 12mo

Marketing team

8,788

37% of company

102 saved employee profiles are linked to this company.

Company stability and risk

Shows a quick risk view from growth, funding age, and news.

Main result

Low risk

Late-stage · Growing 7.2% last 12 months · More mature · Last funding 3+ years ago

Trend

2021-06-28 -> 2025-11-24

Headcount (12 months)

+7.2%

Last funding round

53 months ago

Negative news (120 days)

0

Risk score2/7

Website traffic

Shows traffic size, change, and traffic sources.

Monthly website visitors

39.8M

Month over month+8%

Quarter over quarter-0.6%

Top sourceDirect (60.9%)

Traffic source mix

Direct

60.9%

Search

33.1%

Referral

4.3%

Paid referral

0.8%

Social

0.7%

Competitors and search

Shows competitors and key search metrics in one view.

Main result

47 competitor sites

Search traffic: 6M organic clicks / 10.7M paid clicks

Organic competitors

0

Paid competitors

5

Keyword change

+107,695

Ad budget per month

$5.6M

Average search rank

45.8

Paid competitors5

G2 quick view

Shows G2 rating and review trend.

Main result

8.3 / 5

66 reviews saved

Reviews month over month

0%

Reviews quarter over quarter

0%

Reviews year over year

—

LinkedIn followers

Shows follower count and growth.

LinkedIn followers

Follower count and growth

Total followers

282.8K

12-mo growth

+24.9%

Monthly growth

+2.8%

Job openings

Shows open jobs, growth, and role changes.

Main result

4 open jobs

Open jobs trend: —

Trend

2023-07-01 -> 2026-03-01

Open jobs growth

—

Biggest role change

—

Latest open role

Software Engineer II, FoodStorm

Marketing team size

Shows saved marketing team size.

8,788

37% of the company • 102 saved marketing people

First hire or larger team

Shows if this looks like one hire or a bigger team.

Looks like larger team

Based on saved marketing team size: 8,788.

Glassdoor ratings

Shows saved Glassdoor ratings.

Glassdoor ratings

Overall rating

3.5 / 5

Work-life balance

3.7 / 5

Culture

3.3 / 5

Diversity & inclusion

3.7 / 5

Recommend to a friend

58%

Positive business outlook

48%

Funding

Shows saved funding data.

Total funding

$2.9B

Last raise

Private Equity

4 years ago

Funding details

Amount raised

$2.9B

Last round

Private Equity

Last fundraise

4 years ago

News

Shows saved company news.

Instacart’s animated holiday ads aim to ease pressure amid seasonal chaos

Nov 13, 2025 • Marketing Dive

Instacart Announces Third Quarter 2025 Financial Results

Nov 10, 2025 • PR Newswire

Instacart tops third-quarter expectations under new CEO Rogers, gives strong guidance

Nov 10, 2025 • CNBC