Company overview

At FoundRae, we create modern heirlooms as tools of self-discovery and self-expression. Our jewelry is intended to inspire, nourish, and accelerate the lifelong process of our individuation. As we engage with the world and evolve as people, our collections are crafted to be tangible reminders, worn against the heart or on the hand, of our birthright to reach our full potential. Founded on a lexicon of mythological and classical symbols, FoundRae jewelry is a language of expression, a means of storytelling. The stories told are unique to the individual. Reflections of personal quests for inner peace, love, and strength. Records of who and what we cherish. History preserved for the next generations. There is no magic in our jewelry. Everything you need can be found within. Our mission is to simply bring who you are and who you want to be to the foreground with our collections. When you wear FoundRae jewelry, you are affirming that everything you want and everything you want to be is already inside you. All you have to do is claim it.
Founded in 2015
New York, New York, USA
104 employees (40 in marketing)
28% recommend to a friend
20% positive business outlook

Salaries

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People

Headcount trend

Company growth over the last 12 months

Headcount +30.5% year over year

Audience

Monthly website visitors
106.2K
Month over month+8.4%
Quarter over quarter+47.6%
Top sourceDirect (54%)
Ad budget per month$24.7K
Average search rank43.5
Traffic source mix
Direct
54%
Search
35.6%
Referral
5%
Social
4.1%
Paid referral
1.1%

LinkedIn followers

Follower count and growth

Total followers

13.5K

12-mo growth

+87.9%

Monthly growth

+14.1%

News

Links