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First Book

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Company overview

Open marketing roles

1

  • Customer Marketing
Hiring pace

Low

1 marketing job posted in the last 90 days

Work arrangement

100% hybrid

Based on 1 open role

Founded in 1992
Washington, District of Columbia, USA
115 employees (16 in marketing)
www.firstbook.org

Salaries

Typical salary range

$57,000 – $67,000

/ yr

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People

Hiring activity

Open marketing jobs over time

1 open now

Headcount trend

Company growth over the last 12 months

Headcount -6.5% year over year

Audience

Monthly website visitors
27K
Month over month0%
Quarter over quarter0%
Top sourceDirect (28.3%)
Ad budget per month$685.8
Average search rank46.2
Traffic source mix
Direct
28.3%
Search
26.6%
Referral
4%
Social
0.5%
Paid referral
0.4%

LinkedIn followers

Follower count and growth

Total followers

9.8K

12-mo growth

+11.7%

Monthly growth

+1.9%

News

First Book Partners with Kwame Alexander for National ‘Literacy Pep Rally’
Sep 11, 2025 • Publishers Weekly
Build-A-Bear Celebrates International Day of Play by Playing It Forward
Jun 11, 2025 • PR Newswire
8 things to know: Baltimore developer finishes NC project, plans more
May 14, 2025 • Seattle TechFlash

Links

www.firstbook.orgLinkedInCrunchbaseX (Twitter)

Loading insights...

Open positions1 open marketing positions

First Book logo

Manager, Member Marketing and Engagement

First Book

District of Columbia, USA (Hybrid)

In-houseFull-timeManager4+ years exp.
21 hrs ago
First Book logo

Vice President, Marketing

First Book

District of Columbia, USA (Hybrid)

In-houseFull-timeSenior level10+ years exp.
2 months ago
First Book logo

Marketing Manager

First Book

District of Columbia, USA (Hybrid)

$65K/yr - $75K/yrIn-houseFull-timeMid level4+ years exp.
3 months ago
First Book logo

Manager, Strategic Alliances (New Business)

First Book

District of Columbia, USA (Hybrid)

In-houseFull-timeManager5+ years exp.
3 months ago
First Book logo

Director, Membership and Engagement

First Book

District of Columbia, USA (Hybrid)

$80K/yr - $89K/yrIn-houseFull-time
6 months ago
First Book logo

Senior Marketing Manager, Member Engagement

First Book

District of Columbia, USA (Hybrid)

$80K/yr - $90K/yrIn-houseOtherSenior level
7 months ago

First Book insights

Company and marketing-team signals from saved company data and employee profiles. Use this before you apply, interview, or negotiate.

Founded
1992
Headquarters
Washington, District of Columbia
Employees
51-200
6.5% decline last 12mo
Marketing team
16
14% of company
6 saved employee profiles are linked to this company.

Company stability and risk

Shows a quick risk view from growth, funding age, and news.

Main result
Low risk
Seed-stage · Shrinking 6.5% last 12 months · More mature
Trend
2022-12-26 -> 2026-01-26
Headcount (12 months)
-6.5%
Last funding round
—
Negative news (120 days)
0
Risk score2/7

Website traffic

Shows traffic size, change, and traffic sources.

Monthly website visitors
27K
Month over month0%
Quarter over quarter0%
Top sourceDirect (28.3%)
Traffic source mix
Direct
28.3%
Search
26.6%
Referral
4%
Social
0.5%
Paid referral
0.4%

Competitors and search

Shows competitors and key search metrics in one view.

Main result
0 competitor sites
Search traffic: 7K organic clicks / 413 paid clicks
Organic competitors
0
Paid competitors
0
Keyword change
+86
Ad budget per month
$685.8
Average search rank
46.2

LinkedIn followers

Shows follower count and growth.

LinkedIn followers

Follower count and growth

Total followers

9.8K

12-mo growth

+11.7%

Monthly growth

+1.9%

Job openings

Shows open jobs, growth, and role changes.

Main result
6 open jobs
Open jobs trend: —
Trend
2025-08-01 -> 2026-02-01
Open jobs growth
—
Biggest role change
—
Latest open role
Senior Director, Strategic Alliances

Marketing team size

Shows saved marketing team size.

16
14% of the company • 6 saved marketing people

First hire or larger team

Shows if this looks like one hire or a bigger team.

Looks like larger team
Based on saved marketing team size: 16.

News

Shows saved company news.

First Book Partners with Kwame Alexander for National ‘Literacy Pep Rally’
Sep 11, 2025 • Publishers Weekly
Build-A-Bear Celebrates International Day of Play by Playing It Forward
Jun 11, 2025 • PR Newswire
8 things to know: Baltimore developer finishes NC project, plans more
May 14, 2025 • Seattle TechFlash