Social Media Manager & Content Creator (Hospitality + Startup Drinks Brand)

Manchester, UK (On-site)

Salary Not AvailableMid Level2+ years expFull time

Posted 3 weeks ago

Job Summary

Own the end-to-end social and content strategy for HDG venues and the startup drinks brand, including daily social management, multi-venue campaigns, content production, influencer partnerships, and data-driven optimization across platforms.

  • Own brand voice and visual identity across venues and the new drinks brand
  • Lead end-to-end campaigns from concept to reporting

Job Description

Responsibilities

  • Managing social media for all six HDG venues — daily content, scheduling, community management, and platform growth.
  • Creating photo and video content across all venues and brand channels.
  • Leading social media and content output for our startup alcohol brand — launch content, storytelling, brand personality, and ongoing growth.
  • Producing strong visual assets (graphic design skills preferred, but not advanced).
  • Running influencer campaigns that fit our brand and drive real engagement.
  • Working with photographers, videographers, and creators to produce standout content.
  • Supporting brand guidelines, tone of voice, and visual identity across venues and the drinks brand.
  • Planning and delivering social‑led campaigns that drive footfall, bookings, and brand awareness.
  • Tracking performance, reporting on growth, and making data‑led decisions.
  • Ensuring all content is consistent, on‑brand, and aligned with our wider business goals.

Requirements

  • Experience in hospitality social media (bars, restaurants, nightlife, events, or drinks brands).
  • Strong content creation skills — photo, video, editing, and basic graphic design.
  • Proven experience running multi‑channel social campaigns end‑to‑end.
  • Confidence in shaping brand personality and visual identity.
  • Experience managing influencers and creators.
  • Someone who works quickly, independently, and commercially — no corporate layers here.
  • A creator who understands culture, trends, and how to make brands feel alive.
  • Comfortable working across multiple venues and a new product launch simultaneously.

Preferred

  • Graphic design skills preferred, but not advanced.

Salaries

Social Media Manager median pay in the United Kingdom

£40K/yr

Most pay falls between £35K and £49K. Based on 75 salaries.

See all HDG Business Group Limited salaries

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Social Media Manager & Content Creator (Hospitality + Startup Drinks Brand)

HDG Business Group Limited · Manchester, UK · On-site