Social Media Executive

Responsibilities

• Develop and execute social media strategies to drive brand awareness, engagement, and customer loyalty.
• Create and manage content calendars, including social campaigns, podcasts, events, and community initiatives.
• Produce and publish high-quality, compliant content across social media platforms, including graphics, videos, and written content.
• Identify target audiences and tailor content to maximise reach and engagement.
• Collaborate with cross-functional teams to ensure content aligns with brand objectives and regulatory requirements.
• Manage community engagement by responding to comments, messages, and enquiries in a timely and professional manner.
• Build and maintain relationships with influencers, affiliates, brand ambassadors, and industry partners.
• Monitor, analyse, and report on social media performance, using insights to optimise content and campaigns.
• Stay up to date with social media trends, platform developments, and healthcare industry regulations.

Requirements

• Strong creative background with experience creating engaging social media content.
• Proficiency in Adobe Creative Suite, CapCut, and other content creation tools.
• Experience creating and publishing content across Instagram, TikTok, Facebook, LinkedIn, and other major social platforms.
• Strong understanding of social media best practices, trends, and audience engagement strategies.
• Experience managing influencer relationships, partnerships, and affiliate programmes.
• Excellent writing, editing, and storytelling skills.
• Ability to analyse social media performance and use insights to optimise content and campaigns.
• Strong communication, organisational, and relationship-building skills.
• Detail-oriented with the ability to manage multiple projects in a fast-paced environment.
• Experience working in or with healthcare/pharma audiences is a plus.

Preferred

• Experience working across UK, EU, and US markets.
• Familiarity with social media management and analytics tools.
• Understanding of pharmaceutical regulations and ethical marketing practices.

Benefits

• Annual discretionary performance bonus
• Access to cutting-edge technology and tools to support your work
• Employee discounts on our healthcare products
• Opportunities for personal and professional development within a forward-thinking company