Social Media & Content Executive

Cannock, Walsall, UK (On-site)

£21K/yr – £23K/yrEntry LevelPermanent

Posted 7 weeks ago

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Job Summary

Own the social content engine from strategy to execution, balancing storytelling with data to keep the brand relevant across Instagram, Facebook, Pinterest and emergent formats.

  • Content Engine: Own platform-forward content creation, calendar discipline, and brand storytelling across channels.
  • Performance Analytics: Measure engagement, reach, and clicks to guide creative decisions and format tests.
  • Growth & Trends: Track trends, test emerging formats, and connect social ideas to wider marketing like email and SEO.

Job Description

Responsibilities

  • Contribute to a social media strategy aligned with business objectives
  • Create engaging, platform-appropriate content across Instagram, Facebook, Pinterest and beyond, including imagery, video and infographics
  • Help maintain a content calendar to ensure consistent posting and a coherent brand story
  • Craft storytelling that brings our brand to life and connects with our audience
  • Produce and develop branded assets with creative freedom
  • Monitor comments, mentions, and audience responses across platforms, responding where appropriate and flagging anything relevant to the team
  • Track and analyse social media performance metrics (engagement rate, reach, impressions, clicks, etc.)
  • Use data and insights to inform content decisions
  • Stay updated on the latest social media trends, tools, and best practices
  • Experiment with emerging platforms and formats to drive engagement

Requirements

  • Some hands-on experience in content creation, social media, or digital marketing, through a degree, placement, freelance work, or running channels of your own, is expected, but we're more interested in your portfolio and instincts than your job title history
  • Prior experience with photography or videography is a strong advantage
  • Photography skills are essential, a good eye and the ability to shoot content independently
  • Videography and video editing skills (CapCut or similar) are a must
  • Strong graphic design skills (Photoshop, Canva, or similar)
  • Strong copywriting and storytelling ability
  • Experience with webpage design and the Shopify platform is advantageous
  • Working knowledge of SEO
  • Self-motivated and able to work independently with minimal supervision
  • Well-organised, able to manage multiple tasks, and reliable with deadlines

Preferred

  • Prior experience with photography or videography is a strong advantage
  • Experience with webpage design and the Shopify platform is advantageous
  • Working knowledge of SEO
  • A keen interest in AI tools and how they can be used creatively

Benefits

  • Casual dress
  • Employee discount
  • Free parking
  • On-site parking

Marketing Team

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