Social media and content creator

Responsibilities

• Coordinate promotional content filming for clients
• Strategise and implement ideas for increasing followers
• Manage our social media content calendar
• Write and edit captions, hashtags, and basic copy that align with our brand
• Be responsible for creating, scheduling and publishing content across social media platforms (posts, stories, short-form video, etc.)
• Monitor social media trends and share content ideas with the team and plan projects
• Track performance metrics monthly (likes, comments, reach, engagement). Report findings and make suggestions
• Help create a LinkedIn strategy and be the lead on creating posts, making connections, and working closely with our Sales Coordinator
• Keep our website up to date with new event photos and testimonials

Requirements

• Degree Level Education or equivalent experience
• Minimum one year's relevant work experience
• Social media work experience and effective implementation of ideas and strategy.
• Knowledge of Meta Business Suite, as well as Meta and LinkedIn paid ads, or equivalent software
• Skills and work experience covering major platforms and knowledge of trends (Instagram, LinkedIn, YouTube, Facebook)
• A good eye for filming at occasional events, and a visual understanding of video creation
• Ability to move around quickly to film moving dinosaurs
• Short form video editing skills, 30secs to 3mins (CapCut)
• Consistency in maintaining tone, style, and quality
• Utilising and organising our vast catalogue of dinosaur events’ footage and photos

Preferred

• Graphic design skills for printed and digital media (Photoshop/InDesign desirable, Canva useful)
• Further Adobe Premiere Pro skills useful, but not needed
• An interest in website editing, using Wordpress with Divi Builder, as well as website SEO, is advantageous, but not essential
• A knowledge of Email Marketing software, specifically Brevo, may also be useful
• Good telephone communication to liaise with clients