Social Media Officer

Responsibilities

• Creating and delivering social media content, including producing creative and writing copy
• Community management, including dealing with confrontational people and upsetting (sometimes graphic) content depicting animal cruelty
• Reporting on the success of campaigns
• Providing support to the field on their use of social media
• Assisting in the management of online volunteers
• Supporting influencer outreach in order to amplify our messaging to new audiences

Requirements

• Demonstrable experience of managing social media campaigns (i.e. creating content such as reels and TikToks, reporting on success, and community management), preferably for a medium to large business, charity or agency
• Experience of building and managing relationships with online communities
• Experience of using social networks in a business context using online marketing techniques
• Experienced in managing a varied workload and working with numerous stakeholders
• Basic analytical skills (experience of interrogating systems and compiling reports)
• Creative skills, including basic video editing and image manipulation
• A true passion for animal welfare and resilience to manage upsetting content
• Successful candidates for certain RSPCA roles may need to undergo a Disclosure and Barring Service (DBS) check
• Applicants must have the legal right to work in the UK as we are unable to sponsor visas