Social Media Campaign Coordinator (Restaurant Group)

Responsibilities

• Campaign coordination & delivery: Coordinate the planning and delivery of social media and marketing campaigns across our owned & operated sites (Catherine Street & Jamie Oliver Cookery School).
• Day-to-day social media and digital platform management: Including scheduling and publishing content, managing social content calendars, coordinating approvals, and ensuring brands remain active, accurate and on-brand.
• Content capture & asset coordination: work with our internal team to coordinate production and delivery of social content and marketing assets. Have flexibility to visit sites and capture where necessary.
• Paid media support: Support the planning, set-up and ongoing management of paid Meta campaigns, coordinating creative assets, copy, campaign information, and deadlines. Monitor activity and work with the Senior Marketing Manager to identify optimisation opportunities.
• Channel administration: Maintain clear campaign plans, calendars, trackers, and briefing documents.
• Reporting & performance: Track social, digital and campaign performance, maintaining regular reports and helping to identify key insights and areas of improvement. Support the Senior Marketing Manager with campaign reviews and post-campaign reporting.
• Social Media monitoring: Monitor platform updates, relevant trends and competitor activity, sharing useful findings with the wider marketing team and identify opportunities to support campaign growth.
• Provide support for the social media presence across the Jamie Oliver Restaurant franchise group - providing content guidance, support on toolkits, brand assets and best recommendations.

Requirements

• Experience: Proven track record in a social media or digital marketing coordination role, ideally within hospitality, food & beverage, or multi-site lifestyle brands.
• Social & Paid Media Platforms: Hands-on experience managing organic social channels (Instagram, TikTok, Meta Business Suite) along with setting up, tracking, and optimising paid Meta ad campaigns.
• Content Capture & Creation: Proficiency in capturing on-site social-first content (mobile video, basic photography) and using content tools (e.g., Canva, CapCut, or Adobe Creative Suite).
• Scheduling & Analytics Tools: Practical knowledge of social media management platforms (e.g., Sprout Social, Hootsuite) and reporting tools to evaluate campaign KPIs and produce actionable insights.
• Brand & Franchise Toolkit Delivery: Familiarity with working within established brand guidelines and distributing marketing toolkits and asset packs to third parties or franchise partners