Single Gifts Campaign Executive (Marketing Executive)

Reading, UK (Hybrid)

£25K/yr – £27K/yrMid LevelFull time

Posted 1 day ago

Job Summary

Own the end-to-end delivery of loyalty campaigns and communications, ensuring on-time, on-budget execution, post-campaign analysis, and continuous improvement, while coordinating with suppliers, the Online team, and internal stakeholders.

  • Campaign delivery and governance
  • Performance analysis and process improvement

Job Description

Responsibilities

  • Assist the delivery of campaigns and loyalty activity, delivering on time, to budget and maximising response and value. Circulate artwork and content for approval and put together feedback for subsequent rounds. Raise purchase orders and manage invoices.
  • Manage the delivery of the loyalty communications, to time and on budget, making and implementing recommendations for improving the scheme and processes.
  • Maintain up to date and accurate files for all campaigns to enable historic tracking of the performance of each campaign to inform for future activity.
  • Undertake post campaign analysis, producing wrap up reports and making recommendations for campaign improvement.
  • Work with suppliers to ensure quality work is delivered, within the defined schedule and at a competitive cost.
  • Work with the Online team and External Lottery Manager to ensure regularly updated content on the Cash and Raffle sites.
  • Work with other Guide Dogs teams to ensure the smooth delivery of Single Gifts activity, and to promote the team positively within the organisation.
  • Manage general queries from internal departments, supporters and members of the public on the Cash and Raffle scheme.

Requirements

  • Educated to GCSE Grade C or above in English and Maths or equivalent (QCF level 2 / SQCF level 5).
  • Proven experience of working in a busy environment with a successful track record of delivering against competing priorities.
  • Proven administration experience.
  • Experience of effectively working with a number of different teams and/or suppliers.
  • An understanding of administrative systems.
  • Demonstrable understanding of direct marketing principles and techniques.
  • Competent in Microsoft Office including Excel, Word and PowerPoint.

Benefits

  • 26 days annual leave. After three years of continuous employment, this increases to 28 days plus bank holidays.
  • Real Living Wage Employer
  • Flex pot - equal to a proportion of your annual salary to use on our wide variety of flexible benefits
  • The option to buy and sell annual leave
  • Discounts and cash-back scheme
  • Excellent pension scheme (We will match your pension contributions plus 2% up to a maximum of 9% employer contribution)
  • And lots more!
The Guide Dogs for the Blind Association logo

The Guide Dogs for the Blind Association

We are Guide Dogs. And we’re here to help people with sight loss live the life they choose. Children and adults. Friends and family. Whoever you are, our expert staff, volunteers and life-changing dogs are here to help you:Live actively. Our people and dogs can help you get out and about with confidence, going wherever school, work, or play takes you – and knowing that your sight loss won’t hold you back. Live independently. The advice and skills we provide will give you the freedom to live life on your own terms, in your own way, so that you can achieve your hopes and ambitions, and do all the things that make you... you.Live well. Our experience and understanding can help you through the emotional challenges of sight loss as well as the practical ones, introducing you to an inspiring community of people with similar experiences and giving you the support you need to be your best self.We have an amazing community of over 15,500 volunteers across the UK. We’re also almost entirely reliant on donations to continue our life-changing work. There are many different ways you can support us, find out more at guidedogs.org.uk.

Founded in 1931
Burghfield Common, England, GBR
1.3K employees (98 in marketing)

Salaries

Posted range

£25K/yr – £27K/yr

Taken straight from the job posting.

Campaign Marketing median pay in the United Kingdom

£45K/yr

Most pay falls between £36K and £55K. Based on 38 salaries.

See all The Guide Dogs for the Blind Association salaries

Marketing Team

Marketing Team Size
98 (7% of company)
Median Tenure
10.7 years
Marketing Roles Posted (Last 30 Days)
2

Traffic Signals

Monthly Visitors
182.3K
Monthly Google Ads Budget
$5.7K
Traffic Source Mix
Search
51%
Direct
36.9%
Referral
6.1%
Social
4.7%
Paid
1.3%

Headcount Trend

Current headcount: ~1.3K
The Guide Dogs for the Blind Association logo

Single Gifts Campaign Executive (Marketing Executive)

The Guide Dogs for the Blind Association · Reading, UK · Hybrid