Senior Social Media Manager

Responsibilities

• Lead social media campaigns supporting CRUK brand, science and health information priorities.
• Generate insights from social media data and reporting.
• Oversee paid social campaigns across Facebook, Instagram, X, LinkedIn and TikTok.
• Develop engaging audience-led content.
• Support issue and crisis management activity.
• Line manage, coach and develop team members.
• Deputise for the Head of Social Media when required.

Requirements

• Extensive social media marketing experience.
• Expert knowledge of social media and digital marketing trends.
• Strong analytical skills and advanced Excel capability.
• Experience using social listening tools such as Brandwatch.
• Excellent communication and stakeholder management skills.
• Experience leading and developing high-performing teams.