Brand Marketing Specialist (Remote | $50–$105/hr)
Synthires
London, UK (Remote)
In-housePart-timeMid level
7 days ago
Senior Brand Manager
Essex, UK (Hybrid)
£65K/yr – £70K/yrSenior LevelContract
Posted 1 day ago
Job Summary
Own the activation planning and performance for the 2027-28 cycle, define 2028 objectives and tactics, lead 2028 NPD from the marketing side, manage two direct reports, control the marketing budget, and coordinate with sales to optimize retailer outcomes.
- Finish delivery of the 2027 activation plan and set 2028 objectives with strategy
- Lead 2028 NPD from marketing and manage budget and team
- Collaborate with sales to drive retailer success
Job Description
Responsibilities
- Finishing delivery of the 2027 activation plans through April and May
- Diagnosing brand performance and setting 2028 objectives, then building the strategy and tactics
- Leading 2028 NPD from the marketing side, working with the NPD Manager on product and packaging
- Line managing an Assistant Brand Manager and a Social Media Executive
- Owning the marketing budget and spending to it
- Working with the sales team to get great outcomes with retailers
Requirements
- SBM experience in FMCG food or drink, ideally on challenger brands
- A grocery retail background. This role leans towards grocery, not digital
- Hands-on Nielsen or Circana skills
- NPD experience, from trends through to product concept
- Experience leading creative work with agencies
- Proven people management
- Contract or fractional experience. Day one is two weeks of handover, then you’re on your own, so you need to have done this before
Shaken Udder Ltd
1.0 Glassdoor
We are the no.1 premium milkshake brand in the UK and the second largest flavoured milk brand in the total category*...with a big ambition to get everyone enjoying our delicious shakes. Our growth has been tremendous. We’ve been outperforming the market with +24.2% growth year-on-year*. Our ever-growing herd can be found on the shelves of Sainsbury’s, Tesco, Waitrose, Morrisons, Asda, Co-op, Booths, Ocado, Boots and wholesalers, plus hundreds of convenience stores, independent schools, cafés and farm shops throughout the UK.Our milkshakes are thick, creamy and super tasty! Try them for yourself and you’ll see why! We believe that taste is always king, which is why we only use real ingredients and stay well away from anything artificial. All our milkshakes are also gluten free and suitable for vegetarians.*Nielsen IQ | Total Coverage | 52 w/e 18/04/26 | Total Shaken Udder | £48.4m Retail Sales Value, +22% YOY
Founded in 2004
Tiptree, Layer Marney, Peldon, Smythe's Green, Inworth, Messing, Great Wigborough, East Mersea, Feering, Fingringhoe, West Mersea, Kelvedon, Rowhedge, Langenhoe, Tiptree Heath, Abberton, England, GBR
29 employees (7 in marketing)
0% recommend to a friend
Salaries
Posted range
£65K/yr – £70K/yr
Taken straight from the job posting.
Marketing Team
Marketing Team Size
7 (24% of company)
Marketing Roles Posted (Last 30 Days)
1
Funding
Last Raise
Private Equity
Funding History
- Feb 2022Private Equity
Traffic Signals
Monthly Visitors
8.4K
Monthly Google Ads Budget
$0
Traffic Source Mix
Search
39.7%
Direct
21.2%
Referral
7%
Social
10.9%
Paid
9.8%
Headcount Trend
Current headcount: ~29
News about Shaken Udder Ltd
Links
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