Performance Marketing Lead

Manchester, UK (Hybrid)

£40K/yr – £45K/yrMid Level5+ years expFull time

Posted 7 days ago

Job Summary

Owns and coordinates the performance marketing team, ensuring delivery across paid media, SEO, CRO, CRM and analytics, while governing quality, capacity, risk, and cross-functional collaboration.

  • Own and drive day-to-day delivery and decision-making.
  • Lead cross-functional delivery across paid media, SEO, CRM, and analytics.

Job Description

Responsibilities

  • Managing the team’s day-to-day workload, capacity and utilisation across competing client priorities.
  • Identifying bottlenecks, delivery risks and resource gaps early, then agreeing clear actions to resolve them.
  • Owning quality assurance processes, delivery standards and the early escalation of performance or client risks.
  • Overseeing integrated performance activity across paid media, SEO, CRO, CRM and analytics.
  • Ensuring campaigns are supported by clear measurement, structured testing and actionable insight.
  • Acting as the first point of escalation for delivery issues, client concerns and account performance.
  • Translating strategic direction into clear actions, ownership and deadlines for the team.
  • Supporting team development through coaching, training, onboarding and effective delegation.
  • Working closely with Account Management, Creative, Web and senior leadership to coordinate delivery.
  • Improving team processes, documentation and the effective use of automation and AI.

Requirements

  • United Kingdom (required)
  • At least five years’ experience working in a digital marketing agency.
  • Proven experience overseeing full-funnel digital performance, including SEO, search advertising, paid social, display and video advertising, conversion rate optimisation and CRM.
  • Experience managing the day-to-day delivery of a multi-level team, including experienced or senior practitioners.
  • Experience allocating workload, monitoring capacity and utilisation, and resolving competing priorities.
  • Experience owning quality assurance processes, delivery standards and early risk escalation.
  • Ability to independently drive ad account performance and communicate results and recommendations to stakeholders.
  • Strong understanding of digital tracking, analytics and conversion measurement, including implementation and quality checking.
  • Experience developing structured testing plans and using findings to improve future activity.
  • Proven ability to analyse data, identify the most important insights and turn them into clear actions.

Preferred

  • - Microsoft Ads
  • - HubSpot or a comparable CRM platform
  • - Microsoft 365
  • - Monday.com or a comparable work-management platform
  • - CRO or behavioural analysis tools
  • - Call-tracking or automation platforms
  • - Ability to thrive in a performance-driven environment with a hunger to grow.
  • - Strong communication, organisation and prioritisation skills.
  • - A genuine interest in supporting the growth of the business and the team.
  • - Good interpersonal skills suited to a highly collaborative environment.

Benefits

  • - Company events
  • - Company pension
  • - Performance-based progression
  • - Free on-site parking
  • - Private medical & dental insurance
  • - 5 Days Sick pay
  • - Weekly work from home day
  • - Flexible start and end times
  • - Cycle-to-work scheme
  • - Share options
SM92 logo

SM92

An end-to-end digital marketing agency specialising in Franchising, Care, Private Security & Lead Generation.SM92 is a multi award-winning agency with 10+ years experience, with a dedication to delivering bespoke digital strategies that drive measurable commercial outcomes, SM92 has established itself as a high-growth, end-to-end digital marketing agency supporting brands across the UK, USA, Ireland and Europe.

Founded in 2016
Warrington, England, GBR
22 employees (13 in marketing)

Salaries

Posted range

£40K/yr – £45K/yr

Taken straight from the job posting.

Performance Marketing median pay in the United Kingdom

£50K/yr

Most pay falls between £39K and £59K. Based on 93 salaries.

See all SM92 salaries

Marketing Team

Marketing Team Size
7 (32% of company)
Marketing Roles Posted (Last 30 Days)
1

Headcount Trend

Current headcount: ~22
SM92 logo

Performance Marketing Lead

SM92 · Manchester, UK · Hybrid